Farmbrite vs Halter:Which is searched more?
In September 2026, Halter had more branded searches than Farmbrite among farm management software worldwide. Halter had about 5,650 branded searches, while Farmbrite had 1,000. Halter made up 19.4% of all farm management software searches we track, and Farmbrite accounted for 3.4%. These are worldwide searches for English-language branded terms.
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Is Farmbrite or Halter more popular in search?
Compare the systems farms run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Halter, Farmbrite. The figures are in the table below the chart.
View monthly share of searches table
| Month | AgriWebb | Climate FieldView | Halter | Agworld | CattleMax | Farmbrite | Traction Ag | Trimble Ag | FarmLogs | Granular |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.9% | 21.7% | 12.2% | 10.9% | 10.9% | 4.8% | 3.9% | 3% | 2.7% | 0.06% |
| Nov 2025 | 27.6% | 20% | 14.2% | 12.3% | 9.9% | 5.4% | 4.4% | 3% | 3% | 0.17% |
| Dec 2025 | 30.5% | 15% | 12.5% | 10.9% | 13.5% | 6% | 6% | 2.7% | 2.7% | 0.11% |
| Jan 2026 | 26.7% | 15.8% | 14.1% | 11.9% | 14.5% | 5.3% | 6.3% | 2.9% | 2.4% | 0.1% |
| Feb 2026 | 26.4% | 15.6% | 13.3% | 14.3% | 14.3% | 5.2% | 5.2% | 3.3% | 2.3% | 0.1% |
| Mar 2026 | 21.8% | 16.1% | 22.5% | 14.5% | 11.8% | 4.3% | 3.5% | 3.5% | 1.9% | 0.08% |
| Apr 2026 | 23.8% | 21.1% | 19.7% | 12.9% | 10.6% | 3.8% | 2.9% | 2.9% | 2.1% | 0.09% |
| May 2026 | 26% | 23.1% | 17.1% | 11.5% | 9.3% | 4.2% | 3.2% | 3.2% | 2.3% | 0.06% |
| Jun 2026 | 27.7% | 20.1% | 18.6% | 12.3% | 9.9% | 3.4% | 3.4% | 2.5% | 2% | 0.07% |
| Jul 2026 | 29% | 17.5% | 18.1% | 12.9% | 10.4% | 4.7% | 3.2% | 2.6% | 1.7% | 0.07% |
| Aug 2026 | 28.3% | 17.1% | 20% | 12.6% | 10.1% | 4.5% | 3.5% | 2.5% | 1.4% | 0.07% |
| Sep 2026 | 27.8% | 20.5% | 19.4% | 12.3% | 9.9% | 3.4% | 3.4% | 2% | 1.1% | 0.1% |
How has the Farmbrite and Halter comparison changed over the last 12 months?
3 findings
- Halter was ahead of Farmbrite in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Farmbrite’s share of searches among farm management software worldwide moved from 4.8% to 3.4%, and its estimated monthly branded searches moved from 1.6K to 1K.
- Across the 12 months ending September 2026, Halter’s share of searches among farm management software worldwide moved from 12.2% to 19.4%, and its estimated monthly branded searches moved from 4K to 5.7K.
How did search popularity change for farm management software worldwide in September 2026?
3 changes
In September 2026, Climate FieldView overtook Halter to rank 2nd among farm management software worldwide, with 20.5% of the searches.
In September 2026, Farmbrite lost share of searches among farm management software worldwide, from 4.5% to 3.4%.
In September 2026, Halter lost share of searches among farm management software worldwide, from 20% to 19.4%.
How are branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Farmbrite’s and Halter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among farm management software
AgriWebb vs Climate FieldView: compare search popularity- AgriWebb vs Halter: compare search popularity
AgriWebb vs Agworld: compare search popularity
AgriWebb vs CattleMax: compare search popularity- Climate FieldView vs Halter: compare search popularity
- Climate FieldView vs Agworld: compare search popularity
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