Brandwave

How popular isGymshark in search?

In August 2026, there were an estimated 3.4M branded searches for Gymshark worldwide which held steady over the last 11 months. Gymshark holds 8.6% estimated Share of Search among gym clothing brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Nike51.8%
  2. Lululemon28.2%
  3. Gymshark8.6%
  4. Under Armour8.5%
  5. Alo Yoga3%
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Which gym clothing brands compete with Gymshark?

Gymshark against gym clothing brands worldwide, by month

Share of Search by month for Nike, Lululemon, Gymshark, Under Armour, Alo Yoga. The figures are in the table below the chart.

View monthly share of search table
MonthNikeLululemonGymsharkUnder ArmourAlo Yoga
Oct 202547.6%31.7%7.9%9.5%3.3%
Nov 202545.5%30.6%13.8%7.5%2.6%
Dec 202543.8%35.9%8.9%8.8%2.6%
Jan 202651.7%28.2%8.6%8.5%3%
Feb 202651.7%28.1%8.7%8.5%2.9%
Mar 202654.8%24.4%9.1%9%2.6%
Apr 202650.8%27.6%10.3%8.3%2.9%
May 202651.5%28%8.6%8.5%3.5%
Jun 202651.1%27.8%10.3%8.4%2.4%
Jul 202652%28.3%8.6%8.5%2.5%
Aug 202651.8%28.2%8.6%8.5%3%
Sep 2026—————
  1. 1.Nike

    51.8%

    Held 1st. 20.4M estimated branded searches, 0% vs prior month. Share -0.3 points.

  2. 2.Lululemon

    28.2%

    Held 2nd. 11.1M estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.Gymshark

    8.6%

    Held 3rd. 3.4M estimated branded searches, +0.18% vs prior month. Share 0 points.

  4. Held 4th. 3.4M estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 1.2M estimated branded searches, +19.6% vs prior month. Share +0.5 points.

Compare search popularity between Gymshark and its closest rivals

How has branded search demand for Gymshark changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Gymshark worldwide held steady at 3.4M.
  • Across the 11 months ending August 2026, Gymshark’s estimated Share of Search among gym clothing brands worldwide increased from 7.9% to 8.6%.
  • Across the 11 months ending August 2026, Gymshark’s estimated Share of Search among gym clothing brands worldwide peaked at 13.8% in November 2025 and was lowest at 7.9% in October 2025.
  • Across the 11 months ending August 2026, Gymshark rose from 4th to 3rd among gym clothing brands worldwide.

How did search popularity change for gym clothing brands worldwide in August 2026?

  1. Estimated monthly branded searches for Lululemon worldwide fell 18.4% over 11 measured months, from 13.6M to 11.1M in August 2026.

  2. Estimated monthly branded searches for Under Armour worldwide fell 18.1% over 11 measured months, from 4.1M to 3.4M in August 2026.

  3. Estimated monthly branded searches for Alo Yoga worldwide fell 16.4% over 11 measured months, from 1.4M to 1.2M in August 2026.

Where does Gymshark compete?

Gymshark is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Gym bags4th of 65.8%Show ranking
Leggings3rd of 68.5%Show ranking
Gym clothing brands3rd of 58.6%Shown above
Challenger activewear brands1st of 644%Show ranking

How is Gymshark measured?

Brandwave collects information about searches that people make online using Gymshark’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • gym shark
  • gymshark
  • gymshark apparel
  • gymshark clothing
  • gymshark leggings

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How the Brand Demand Index is measured

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Is Gymshark your brand?

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