Brandwave

How popular isGoodCook in search?

In September 2026, there were an estimated 6.6K branded searches for GoodCook worldwide which held steady over the last 12 months. GoodCook holds 2.9% estimated Share of Search among meal prep containers brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Pyrex72.1%
  2. Rubbermaid21.6%
  3. GoodCook2.9%
  4. Hefty2.3%
  5. Glad1%
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Which meal prep containers brands compete with GoodCook?

GoodCook against meal prep containers brands worldwide, by month

Share of Search by month for Pyrex, Rubbermaid, GoodCook, Hefty. The figures are in the table below the chart.

View monthly share of search table
MonthPyrexRubbermaidGoodCookHeftyGlad
Oct 202569%25.3%2.8%2.1%0.79%
Nov 202573.1%22%2.4%1.8%0.69%
Dec 202573.1%22%2.4%1.9%0.69%
Jan 202672.7%21.9%2.4%2.2%0.87%
Feb 202672.9%21.9%2.4%2.1%0.71%
Mar 202669%25.3%2.8%2.1%0.8%
Apr 202669.1%25.3%2.8%2%0.8%
May 202669.4%25.4%2.3%2.1%0.8%
Jun 202672.9%21.9%2.4%1.9%0.84%
Jul 202672.9%21.9%2.4%2%0.84%
Aug 202672.9%22%2.4%1.9%0.87%
Sep 202672.1%21.6%2.9%2.3%1%
  1. 1.Pyrex

    72.1%

    Held 1st. 165K estimated branded searches, -17.9% vs prior month. Share -0.8 points.

  2. 2.Rubbermaid

    21.6%

    Held 2nd. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

  3. 3.GoodCook

    2.9%

    Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share +0.5 points.

  4. 4.Hefty

    2.3%

    Held 4th. 5.3K estimated branded searches, +3.1% vs prior month. Share +0.4 points.

  5. 5.Glad

    1%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare search popularity between GoodCook and its closest rivals

How has branded search demand for GoodCook changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for GoodCook worldwide held steady at 6.6K.
  • Across the 12 months ending September 2026, GoodCook’s estimated Share of Search among meal prep containers brands worldwide held steady, from 2.8% to 2.9%.

How did search popularity change for meal prep containers brands worldwide in September 2026?

  1. In September 2026, Pyrex lost estimated Share of Search among meal prep containers brands worldwide, from 72.9% to 72.1%.

  2. Estimated monthly branded searches for Glad worldwide rose 26.3% over 12 measured months, from 1.9K to 2.4K in September 2026.

  3. Estimated monthly branded searches for Rubbermaid worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

Where does GoodCook compete?

GoodCook is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Meal prep containers brands3rd of 52.9%Shown above
Baking paper brands3rd of 54%Show ranking

How is GoodCook measured?

Brandwave collects information about searches that people make online using GoodCook’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • goodcook

Do you work for GoodCook? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is GoodCook your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.