How popular isGonge in search?
In September 2026, there were an estimated 3.6K branded searches for Gonge worldwide which is down 18.2% over the last 12 months. Gonge holds 0.23% estimated Share of Search among kids play equipment brands worldwide and is ranked 7th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which kids play equipment brands compete with Gonge?
Share of Search by month for Plum, Bestway, Little Tikes, Intex, Keter, Step2, Gonge. The figures are in the table below the chart.
View monthly share of search table
| Month | Plum | Bestway | Little Tikes | Intex | Keter | Step2 | Gonge | TP Toys |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 62.8% | 10.3% | 10.3% | 8.4% | 4.6% | 3.1% | 0.33% | 0.22% |
| Nov 2025 | 61% | 9.9% | 12.2% | 8.1% | 4.5% | 3.6% | 0.4% | 0.32% |
| Dec 2025 | 63.6% | 12.7% | 10.5% | 7% | 3.1% | 2.6% | 0.34% | 0.23% |
| Jan 2026 | 63% | 12.6% | 8.4% | 8.4% | 4.6% | 2.5% | 0.27% | 0.27% |
| Feb 2026 | 64.4% | 10.5% | 8.6% | 8.6% | 4.7% | 2.6% | 0.28% | 0.34% |
| Mar 2026 | 58.5% | 11.6% | 9.5% | 9.5% | 6.4% | 3.5% | 0.25% | 0.7% |
| Apr 2026 | 54.8% | 10.9% | 8.9% | 13.2% | 7.2% | 4% | 0.19% | 0.8% |
| May 2026 | 49.8% | 14.9% | 8.1% | 18.2% | 5.4% | 3% | 0.14% | 0.49% |
| Jun 2026 | 43.9% | 19.6% | 5.9% | 24% | 3.9% | 2.2% | 0.13% | 0.35% |
| Jul 2026 | 60% | 14.7% | 5.4% | 14.7% | 2.9% | 2% | 0.12% | 0.32% |
| Aug 2026 | 57% | 14% | 7.7% | 14% | 4.2% | 2.8% | 0.16% | 0.31% |
| Sep 2026 | 63.3% | 10.4% | 10.4% | 6.9% | 4.7% | 3.8% | 0.23% | 0.23% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 63.3% | 1M | 0% | +6.4 points | |
| 2, held 2nd | 10.4% | 165K | -32.9% | -3.5 points | |
| 3, moved from 4th to 3rd | 10.4% | 165K | +22.2% | +2.7 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 6.9% | 110K | -55.3% | -7 pointsmoved from 3rd to 4th | |
| 5, held 5th | 4.7% | 74K | 0% | +0.5 points | |
| 6, held 6th | 3.8% | 60.5K | +22.2% | +1 points | |
| 7, moved from 8th to 7th | 0.23% | 3.6K | +24.1% | +0.1 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 0.23% | 3.6K | -33.3% | -0.1 pointsmoved from 7th to 8th |
1.Plum
63.3%
Held 1st. 1M estimated branded searches, 0% vs prior month. Share +6.4 points.
2.
Bestway
10.4%
Held 2nd. 165K estimated branded searches, -32.9% vs prior month. Share -3.5 points.
10.4%
Moved from 4th to 3rd. 165K estimated branded searches, +22.2% vs prior month. Share +2.7 points.
4.
Intex6.9%
Moved from 3rd to 4th. 110K estimated branded searches, -55.3% vs prior month. Share -7 points.
5.
Keter4.7%
Held 5th. 74K estimated branded searches, 0% vs prior month. Share +0.5 points.
6.
Step23.8%
Held 6th. 60.5K estimated branded searches, +22.2% vs prior month. Share +1 points.
7.
Gonge0.23%
Moved from 8th to 7th. 3.6K estimated branded searches, +24.1% vs prior month. Share +0.1 points.
8.
TP Toys0.23%
Moved from 7th to 8th. 3.6K estimated branded searches, -33.3% vs prior month. Share -0.1 points.
Compare search popularity between Gonge and its closest rivals
Every comparison with Gonge
7 comparisons
How has branded search demand for Gonge changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Gonge worldwide fell from 4.4K to 3.6K.
- Across the 12 months ending September 2026, Gonge’s estimated Share of Search among kids play equipment brands worldwide held steady, from 0.33% to 0.23%.
How did search popularity change for kids play equipment brands worldwide in September 2026?
6 changes
In September 2026, Little Tikes overtook Intex to rank 3rd among kids play equipment brands worldwide, with 10.4% estimated Share of Search.
In September 2026, Plum gained estimated Share of Search among kids play equipment brands worldwide, from 57% to 63.3%.
In September 2026, Step2 gained estimated Share of Search among kids play equipment brands worldwide, from 2.8% to 3.8%.
In September 2026, Intex lost estimated Share of Search among kids play equipment brands worldwide, from 14% to 6.9%.
In September 2026, Bestway lost estimated Share of Search among kids play equipment brands worldwide, from 14% to 10.4%.
In September 2026, Gonge rose from 8th to 7th among kids play equipment brands worldwide.
How is Gonge measured?
Brandwave collects information about searches that people make online using Gonge’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- gonge
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Is Gonge your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.