Brandwave

How popular isFospha in search?

In September 2026, there were an estimated 3.7K branded searches for Fospha worldwide which held steady over the last 12 months. Fospha holds 80.7% estimated Share of Search among incrementality measurement platforms worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Fospha80.7%
  2. INCRMNTAL8.7%
  3. Haus8.1%
  4. Measured2.5%
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Which incrementality measurement platforms compete with Fospha?

Fospha against incrementality measurement platforms worldwide, by month

Share of Search by month for Fospha, INCRMNTAL, Haus, Measured. The figures are in the table below the chart.

View monthly share of search table
MonthFosphaINCRMNTALHausMeasured
Oct 202578.1%10.4%10%1.5%
Nov 202578.4%10.5%9.7%1.4%
Dec 202575.7%10.1%12.6%1.6%
Jan 202680.4%8.7%9.4%1.6%
Feb 202679.6%8.6%9.7%2%
Mar 202671%17.4%8.9%2.8%
Apr 202674.6%12.3%10.8%2.3%
May 202671.8%17.8%9.2%1.2%
Jun 202672.7%14.5%10.6%2.1%
Jul 202676.5%12.7%8.4%2.4%
Aug 202677.5%12.8%7.8%1.9%
Sep 202680.7%8.7%8.1%2.5%

  1. 1.Fospha

    80.7%

    Held 1st. 3.6K estimated branded searches, +24.1% vs prior month. Share +3.2 points.

  2. 2.INCRMNTAL

    8.7%

    Held 2nd. 390 estimated branded searches, -18.8% vs prior month. Share -4.1 points.

  3. 3.Haus

    8.1%

    Held 3rd. 360 estimated branded searches, +24.1% vs prior month. Share +0.3 points.

  4. 4.Measured

    2.5%

    Held 4th. 110 estimated branded searches, +57.1% vs prior month. Share +0.6 points.

Compare search popularity between Fospha and its closest rivals

Every comparison with Fospha

How has branded search demand for Fospha changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Fospha worldwide held steady at 3.7K.
  • Across the 12 months ending September 2026, Fospha’s estimated Share of Search among incrementality measurement platforms worldwide increased from 78.1% to 80.7%.
  • Across the 12 months ending September 2026, Fospha’s estimated Share of Search among incrementality measurement platforms worldwide peaked at 80.7% in September 2026 and was lowest at 71% in March 2026.

How did search popularity change for incrementality measurement platforms worldwide in September 2026?

  1. In September 2026, Fospha gained estimated Share of Search among incrementality measurement platforms worldwide, from 77.5% to 80.7%.

  2. In September 2026, Measured gained estimated Share of Search among incrementality measurement platforms worldwide, from 1.9% to 2.5%.

  3. In September 2026, INCRMNTAL lost estimated Share of Search among incrementality measurement platforms worldwide, from 12.8% to 8.7%.

  4. Estimated monthly branded searches for Haus worldwide fell 21.7% over 12 measured months, from 460 to 360 in September 2026.

Where does Fospha compete?

Fospha is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Marketing attribution platforms3rd of 51.1%Show ranking
Incrementality measurement platforms1st of 480.7%Shown above

How is Fospha measured?

Brandwave collects information about searches that people make online using Fospha’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • fospha
  • fospha attribution
  • fospha marketing

Do you work for Fospha? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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