Brandwave

How popular isFluval in search?

In August 2026, there were an estimated 22.2K branded searches for Fluval worldwide which is down 18.1% over the last 11 months. Fluval holds 9.1% estimated Share of Search among fish tank brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Marineland82.3%
  2. Fluval9.1%
  3. Eheim5%
  4. Aqua One2.7%
  5. Tetra0.78%
  6. API0.2%
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Which fish tank brands compete with Fluval?

Fluval against fish tank brands worldwide, by month

Share of Search by month for Marineland, Fluval, Eheim, Aqua One. The figures are in the table below the chart.

View monthly share of search table
MonthMarinelandFluvalEheimAqua OneTetraAPI
Oct 202572.7%14.6%8%2.9%1.6%0.21%
Nov 202562.6%18.8%12.5%3.7%2%0.33%
Dec 202557.3%21%14%5.1%2.2%0.37%
Jan 202654.4%24.3%13.3%4.9%2.6%0.43%
Feb 202659.4%21.7%11.9%4.3%2.3%0.38%
Mar 202653.8%24.1%13.2%5.9%2.6%0.43%
Apr 202662.8%18.8%10.3%5.6%2%0.41%
May 202668.3%16.7%9.1%4.1%1.4%0.36%
Jun 202673.4%14.8%6.6%3.6%1.3%0.26%
Jul 202683.4%9.2%4.1%2.2%0.79%0.2%
Aug 202682.3%9.1%5%2.7%0.78%0.2%
Sep 2026——————

  1. 1.Marineland

    82.3%

    Held 1st. 201K estimated branded searches, 0% vs prior month. Share -1.2 points.

  2. 2.Fluval

    9.1%

    Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.Eheim

    5%

    Held 3rd. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.8 points.

  4. 4.Aqua One

    2.7%

    Held 4th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.5 points.

  5. 5.Tetra

    0.78%

    Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.API

    0.2%

    Held 6th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Fluval and its closest rivals

How has branded search demand for Fluval changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fluval worldwide fell from 27.1K to 22.2K.
  • Across the 11 months ending August 2026, Fluval’s estimated Share of Search among fish tank brands worldwide decreased from 14.6% to 9.1%.
  • Across the 11 months ending August 2026, Fluval’s estimated Share of Search among fish tank brands worldwide peaked at 24.3% in January 2026 and was lowest at 9.1% in August 2026.

How did search popularity change for fish tank brands worldwide in August 2026?

  1. In August 2026, Eheim gained estimated Share of Search among fish tank brands worldwide, from 4.1% to 5%.

  2. In August 2026, Marineland lost estimated Share of Search among fish tank brands worldwide, from 83.4% to 82.3%.

  3. Fluval’s estimated Share of Search among fish tank brands worldwide has lost ground for 3 months in a row, from 16.7% to 9.1% in August 2026.

  4. Tetra’s estimated Share of Search among fish tank brands worldwide has lost ground for 3 months in a row, from 1.4% to 0.78% in August 2026.

  5. Estimated monthly branded searches for API worldwide rose 23.1% over 11 measured months, from 390 to 480 in August 2026.

  6. Estimated monthly branded searches for Aqua One worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.

Where does Fluval compete?

Fluval is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Aquarium filters3rd of 66.7%Show ranking
Fish tank brands2nd of 69.1%Shown above
Fish food2nd of 69.5%Show ranking
Aquarium brands1st of 543.3%Show ranking

How is Fluval measured?

Brandwave collects information about searches that people make online using Fluval’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • fluval

Do you work for Fluval? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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