Brandwave

How popular isFluval in search?

In August 2026, there were an estimated 22.2K branded searches for Fluval worldwide which is down 18.1% over the last 11 months. Fluval holds 6.7% estimated Share of Search among aquarium filters worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Marineland60.7%
  2. Oase27.3%
  3. Fluval6.7%
  4. Eheim3.7%
  5. AquaClear1.1%
  6. Tetra0.57%
Fluval website (opens in a new tab)

Follow Fluval and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Where does Fluval compete?

Fluval is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Aquarium filters3rd of 66.7%Shown below
Fish tank brands2nd of 69.1%Show ranking
Fish food2nd of 69.5%Show ranking
Aquarium brands1st of 543.3%Show ranking

Which aquarium filters compete with Fluval?

Fluval against aquarium filters worldwide, by month

Share of Search by month for Marineland, Oase, Fluval, Eheim. The figures are in the table below the chart.

View monthly share of search table
MonthMarinelandOaseFluvalEheimAquaClearTetra
Oct 202542.4%42.4%8.5%4.6%1.1%0.91%
Nov 202535.9%43.6%10.7%7.2%1.4%1.1%
Dec 202531.4%46.7%11.5%7.7%1.5%1.2%
Jan 202627.6%50.3%12.3%6.7%1.6%1.3%
Feb 202634.6%42.3%12.7%6.9%2.1%1.4%
Mar 202627.6%50.3%12.4%6.8%1.6%1.3%
Apr 202633%49%9.9%5.4%1.6%1.1%
May 202637.7%45.8%9.2%5%1.5%0.79%
Jun 202642.7%42.7%8.6%3.8%1.4%0.74%
Jul 202657.7%31.6%6.4%2.8%1%0.55%
Aug 202660.7%27.3%6.7%3.7%1.1%0.57%
Sep 2026——————

  1. 1.Marineland

    60.7%

    Held 1st. 201K estimated branded searches, 0% vs prior month. Share +3 points.

  2. 2.Oase

    27.3%

    Held 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share -4.2 points.

  3. 3.Fluval

    6.7%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share +0.3 points.

  4. 4.Eheim

    3.7%

    Held 4th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.8 points.

  5. 5.AquaClear

    1.1%

    Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Tetra

    0.57%

    Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Fluval and its closest rivals

How has branded search demand for Fluval changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fluval worldwide fell from 27.1K to 22.2K.
  • Across the 11 months ending August 2026, Fluval’s estimated Share of Search among aquarium filters worldwide decreased from 8.5% to 6.7%.
  • Across the 11 months ending August 2026, Fluval’s estimated Share of Search among aquarium filters worldwide peaked at 12.7% in February 2026 and was lowest at 6.4% in July 2026.

How did search popularity change for aquarium filters worldwide in August 2026?

  1. In August 2026, Marineland gained estimated Share of Search among aquarium filters worldwide, from 57.7% to 60.7%.

  2. In August 2026, Eheim gained estimated Share of Search among aquarium filters worldwide, from 2.8% to 3.7%.

  3. In August 2026, Oase lost estimated Share of Search among aquarium filters worldwide, from 31.6% to 27.3%.

  4. Estimated monthly branded searches for Tetra worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.

  5. Estimated monthly branded searches for Fluval worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

How is Fluval measured?

Brandwave collects information about searches that people make online using Fluval’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • fluval

Do you work for Fluval? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Fluval your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free