How popular isFantasy Flight in search?
In August 2026, there were an estimated 270K branded searches for Fantasy Flight worldwide which held steady over the last 11 months. Fantasy Flight holds 39% estimated Share of Search among board game publishers worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Fantasy Flight39%
Hasbro29.1%
Ravensburger19.5%Asmodee10.7%
Stonemaier1.4%
Z-Man Games0.27%
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Which board game publishers compete with Fantasy Flight?
Share of Search by month for Fantasy Flight, Hasbro, Ravensburger, Asmodee. The figures are in the table below the chart.
View monthly share of search table
| Month | Fantasy Flight | Hasbro | Ravensburger | Asmodee | Stonemaier | Z-Man Games |
|---|---|---|---|---|---|---|
| Oct 2025 | 38.5% | 28.7% | 19.3% | 10.6% | 2.6% | 0.41% |
| Nov 2025 | 34.7% | 25.8% | 25.8% | 11.6% | 1.6% | 0.46% |
| Dec 2025 | 29% | 26.5% | 32.4% | 9.7% | 1.9% | 0.47% |
| Jan 2026 | 36.5% | 27.1% | 22.3% | 10% | 3.7% | 0.49% |
| Feb 2026 | 34.8% | 31.8% | 21.4% | 9.6% | 1.9% | 0.57% |
| Mar 2026 | 39% | 29% | 19.5% | 10.7% | 1.4% | 0.42% |
| Apr 2026 | 40.5% | 30.1% | 16.5% | 11.1% | 1.5% | 0.36% |
| May 2026 | 40.3% | 30% | 16.4% | 11.1% | 1.8% | 0.36% |
| Jun 2026 | 36.4% | 33.3% | 18.2% | 10% | 1.6% | 0.4% |
| Jul 2026 | 37.7% | 34.3% | 15.3% | 10.3% | 2.1% | 0.27% |
| Aug 2026 | 39% | 29.1% | 19.5% | 10.7% | 1.4% | 0.27% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 39% | 270K | 0% | +1.4 points | |
| 2, held 2nd | 29.1% | 201K | -18.3% | -5.3 points | |
| 3, held 3rd | 19.5% | 135K | +22.7% | +4.2 points | |
| 4, held 4th | 10.7% | 74K | 0% | +0.4 points | |
| 5, held 5th | 1.4% | 9.9K | -33.1% | -0.6 points | |
| 6, held 6th | 0.27% | 1.9K | 0% | 0 points |
39%
Held 1st. 270K estimated branded searches, 0% vs prior month. Share +1.4 points.
2.
Hasbro29.1%
Held 2nd. 201K estimated branded searches, -18.3% vs prior month. Share -5.3 points.
19.5%
Held 3rd. 135K estimated branded searches, +22.7% vs prior month. Share +4.2 points.
4.
10.7%
Held 4th. 74K estimated branded searches, 0% vs prior month. Share +0.4 points.
1.4%
Held 5th. 9.9K estimated branded searches, -33.1% vs prior month. Share -0.6 points.
0.27%
Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Fantasy Flight and its closest rivals
- Fantasy Flight vs Hasbro: compare search popularity
- Fantasy Flight vs Ravensburger: compare search popularity
- Fantasy Flight vs Stonemaier: compare search popularity
- Fantasy Flight vs Z-Man Games: compare search popularity
- Compare Fantasy Flight with any brand
How has branded search demand for Fantasy Flight changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Fantasy Flight worldwide held steady at 270K.
- Across the 11 months ending August 2026, Fantasy Flight’s estimated Share of Search among board game publishers worldwide increased from 38.5% to 39%.
- Across the 11 months ending August 2026, Fantasy Flight’s estimated Share of Search among board game publishers worldwide peaked at 40.5% in April 2026 and was lowest at 29% in December 2025.
How did search popularity change for board game publishers worldwide in August 2026?
5 changes
In August 2026, Ravensburger gained estimated Share of Search among board game publishers worldwide, from 15.3% to 19.5%.
In August 2026, Fantasy Flight gained estimated Share of Search among board game publishers worldwide, from 37.7% to 39%.
In August 2026, Hasbro lost estimated Share of Search among board game publishers worldwide, from 34.3% to 29.1%.
In August 2026, Stonemaier lost estimated Share of Search among board game publishers worldwide, from 2.1% to 1.4%.
Estimated monthly branded searches for Z-Man Games worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.
How is Fantasy Flight measured?
Brandwave collects information about searches that people make online using Fantasy Flight’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- fantasy flight
- fantasy flight games
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