How popular isEngine DJ in search?
In September 2026, people searched for Engine DJ by name about 11,300 times worldwide, a 23.9% increase from the previous year. These searches made up 1.1% of all global DJ software searches, placing Engine DJ seventh out of seven brands. These are worldwide searches for English-language branded terms.
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Which DJ software compete with Engine DJ?
Share of searches by month for VirtualDJ, rekordbox, Serato, djay, Mixxx, Traktor, Engine DJ. The figures are in the table below the chart.
View monthly share of searches table
| Month | VirtualDJ | rekordbox | Serato | djay | Mixxx | Traktor | Engine DJ |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.7% | 26.7% | 28.1% | 4.2% | 3.5% | 3% | 0.78% |
| Nov 2025 | 33% | 27.2% | 29% | 4% | 3.4% | 2.7% | 0.76% |
| Dec 2025 | 34.4% | 26.2% | 29.6% | 3.8% | 2.9% | 2.5% | 0.65% |
| Jan 2026 | 33% | 26.2% | 29.2% | 4.5% | 3.3% | 2.7% | 1.1% |
| Feb 2026 | 33.5% | 26.1% | 28.6% | 4.7% | 3.3% | 2.7% | 1.1% |
| Mar 2026 | 31.2% | 28.3% | 28.6% | 4.5% | 3.8% | 2.7% | 1% |
| Apr 2026 | 31.9% | 28.6% | 28.7% | 4.3% | 3.1% | 2.4% | 0.86% |
| May 2026 | 31.7% | 28.6% | 28.1% | 4.8% | 3.1% | 2.5% | 1.3% |
| Jun 2026 | 32.9% | 29.7% | 26.4% | 4.1% | 3.3% | 2.5% | 1.1% |
| Jul 2026 | 36.1% | 25.6% | 26.8% | 4.5% | 3.3% | 2.6% | 1.1% |
| Aug 2026 | 32.6% | 29.2% | 26.8% | 4.7% | 3.2% | 2.6% | 0.89% |
| Sep 2026 | 32.8% | 29% | 27% | 4.2% | 3.2% | 2.6% | 1.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.8% | 337K | -1.5% | +0.2 points | |
| 2, held 2nd | 29% | 298K | -2.9% | -0.2 points | |
| 3, held 3rd | 27% | 277K | -1.2% | +0.2 points | |
| 4, held 4th | 4.2% | 43.2K | -12.7% | -0.5 points | |
| 5, held 5th | 3.2% | 33.1K | 0% | +0.1 points | |
| 6, held 6th | 2.6% | 26.9K | 0% | +0.1 points | |
| 7, held 7th | 1.1% | 11.3K | +21.7% | +0.2 points |
32.8%
Held 1st. 337K estimated branded searches, -1.5% vs prior month. Share +0.2 points.
29%
Held 2nd. 298K estimated branded searches, -2.9% vs prior month. Share -0.2 points.
3.
Serato27%
Held 3rd. 277K estimated branded searches, -1.2% vs prior month. Share +0.2 points.
4.
djay4.2%
Held 4th. 43.2K estimated branded searches, -12.7% vs prior month. Share -0.5 points.
5.
Mixxx3.2%
Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share +0.1 points.
6.
Traktor2.6%
Held 6th. 26.9K estimated branded searches, 0% vs prior month. Share +0.1 points.
1.1%
Held 7th. 11.3K estimated branded searches, +21.7% vs prior month. Share +0.2 points.
Compare search popularity between Engine DJ and its closest rivals
Every comparison with Engine DJ
6 comparisons
How has branded search demand for Engine DJ changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Engine DJ worldwide rose from 9.1K to 11.3K.
- Across the 12 months ending September 2026, Engine DJ’s share of searches among DJ software worldwide held steady, from 0.78% to 1.1%.
How did search popularity change for DJ software worldwide in September 2026?
6 changes
In September 2026, djay lost share of searches among DJ software worldwide, from 4.7% to 4.2%.
Estimated monthly branded searches for Engine DJ worldwide rose 23.9% over 12 measured months, from 9.1K to 11.3K in September 2026.
Estimated monthly branded searches for Traktor worldwide fell 24.4% over 12 measured months, from 35.6K to 26.9K in September 2026.
Estimated monthly branded searches for Mixxx worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.
Estimated monthly branded searches for Serato worldwide fell 15.8% over 12 measured months, from 329K to 277K in September 2026.
Estimated monthly branded searches for VirtualDJ worldwide fell 14.8% over 12 measured months, from 395K to 337K in September 2026.
How are Engine DJ’s branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Engine DJ’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- denon engine dj
- denon engine prime
- Engine DJ
- engine dj denon
- enginedj
- numark engine dj
Who owns Engine DJ?
Engine DJ is owned by 
AlphaTheta. Brandwave also tracks 
rekordbox, owned by the same company, worldwide.
Do you work for Engine DJ? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Engine DJ your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.