Brandwave

How popular isDocker Hub in search?

In August 2026, there were an estimated 368K branded searches for Docker Hub worldwide which is down 45.3% over the last 11 months. Docker Hub holds 87.6% estimated Share of Search among container registries worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Docker Hub87.6%
  2. Artifactory11.8%
  3. Harbor0.57%
  4. Quay0.06%
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Which container registries compete with Docker Hub?

Docker Hub against container registries worldwide, by month

Share of Search by month for Docker Hub, Artifactory. The figures are in the table below the chart.

View monthly share of search table
MonthDocker HubArtifactoryHarborQuay
Oct 202595.7%3.9%0.41%0.07%
Nov 202594.8%4.7%0.5%0.07%
Dec 202595.7%3.9%0.42%0.06%
Jan 202694.8%4.7%0.5%0.06%
Feb 202694.8%4.7%0.5%0.07%
Mar 202693.8%5.6%0.49%0.07%
Apr 202693.7%5.6%0.6%0.08%
May 202693.8%5.6%0.5%0.08%
Jun 202693.8%5.6%0.5%0.07%
Jul 202692.5%6.8%0.6%0.07%
Aug 202687.6%11.8%0.57%0.06%
Sep 2026————
  1. 1.Docker Hub

    87.6%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share -4.9 points.

  2. Held 2nd. 49.5K estimated branded searches, +82.7% vs prior month. Share +5 points.

  3. 3.Harbor

    0.57%

    Held 3rd. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Quay

    0.06%

    Held 4th. 260 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Docker Hub and its closest rivals

How has branded search demand for Docker Hub changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Docker Hub worldwide fell from 673K to 368K.
  • Across the 11 months ending August 2026, Docker Hub’s estimated Share of Search among container registries worldwide decreased from 95.7% to 87.6%.

How did search popularity change for container registries worldwide in August 2026?

  1. In August 2026, Artifactory gained estimated Share of Search among container registries worldwide, from 6.8% to 11.8%.

  2. In August 2026, Docker Hub lost estimated Share of Search among container registries worldwide, from 92.5% to 87.6%.

  3. Estimated monthly branded searches for Quay worldwide fell 45.8% over 11 measured months, from 480 to 260 in August 2026.

  4. Estimated monthly branded searches for Harbor worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.

Where does Docker Hub compete?

Docker Hub is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Containerisation platforms1st of 546%Show ranking
Container registries1st of 487.6%Shown above

How is Docker Hub measured?

Brandwave collects information about searches that people make online using Docker Hub’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • docker hub

Do you work for Docker Hub? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Docker Hub your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.