Brandwave

Container registries:Which brands are most popular in search?

In August 2026, Docker Hub was the most searched among container registries worldwide, with an estimated 368K branded searches and 87.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Docker Hub87.6%
  2. Artifactory11.8%
  3. Harbor0.57%
  4. Quay0.06%

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Share of SearchLeaderboard

Compare the registries teams store container images in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among container registries worldwide, by month

Share of Search by month for Docker Hub, Artifactory. The figures are in the table below the chart.

View monthly share of search table
MonthDocker HubArtifactoryHarborQuay
Oct 202595.7%3.9%0.41%0.07%
Nov 202594.8%4.7%0.5%0.07%
Dec 202595.7%3.9%0.42%0.06%
Jan 202694.8%4.7%0.5%0.06%
Feb 202694.8%4.7%0.5%0.07%
Mar 202693.8%5.6%0.49%0.07%
Apr 202693.7%5.6%0.6%0.08%
May 202693.8%5.6%0.5%0.08%
Jun 202693.8%5.6%0.5%0.07%
Jul 202692.5%6.8%0.6%0.07%
Aug 202687.6%11.8%0.57%0.06%
Sep 2026————

This month’s ranking, August 2026

  1. 1.Docker Hub

    87.6%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share -4.9 points.

  2. 2.Artifactory

    11.8%

    Held 2nd. 49.5K estimated branded searches, +82.7% vs prior month. Share +5 points.

  3. 3.Harbor

    0.57%

    Held 3rd. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Quay

    0.06%

    Held 4th. 260 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among container registries worldwide?

In August 2026, Docker Hub was the most searched among container registries worldwide, with an estimated 368K branded searches and 87.6% estimated Share of Search within this set. Artifactory is in 2nd place, 75.8 percentage points behind at 11.8% Share of Search.

Global container registries, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Docker Hub95.7% → 87.6%95.7%Oct 202587.6%Aug 20261st
Artifactory3.9% → 11.8%11.8%Aug 20263.9%Oct 20252nd
Harbor0.41% → 0.57%0.6%Apr 20260.41%Oct 20253rd
Quay0.07% → 0.06%0.08%May 20260.06%Jan 20264th

Each finding as a sentence

  • Across the 11 months ending August 2026, Docker Hub’s estimated Share of Search among container registries worldwide decreased from 95.7% to 87.6%.
  • Across the 11 months ending August 2026, Artifactory’s estimated Share of Search among container registries worldwide increased from 3.9% to 11.8%.
  • Across the 11 months ending August 2026, Harbor and Quay held steady: their estimated Share of Search among container registries worldwide each moved less than 0.5 percentage points.

How did search popularity change for container registries worldwide in August 2026?

  1. In August 2026, Artifactory gained estimated Share of Search among container registries worldwide, from 6.8% to 11.8%.

  2. In August 2026, Docker Hub lost estimated Share of Search among container registries worldwide, from 92.5% to 87.6%.

  3. Estimated monthly branded searches for Quay worldwide fell 45.8% over 11 measured months, from 480 to 260 in August 2026.

  4. Estimated monthly branded searches for Harbor worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.

How the Brand Demand Index is measured

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