Brandwave

How popular isDatabricks in search?

In August 2026, there were an estimated 450K branded searches for Databricks worldwide which held steady over the last 11 months. Databricks holds 97.1% estimated Share of Search among data marketplace platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Databricks97.1%
  2. Snowflake2.1%
  3. AWS Data Exchange0.35%
  4. Datarade0.35%
  5. Datasembly0.06%
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Which data marketplace platforms compete with Databricks?

Databricks against data marketplace platforms worldwide, by month

Share of Search by month for Databricks, Snowflake. The figures are in the table below the chart.

View monthly share of search table
MonthDatabricksSnowflakeAWS Data ExchangeDataradeDatasembly
Oct 202595.7%3.1%0.62%0.4%0.08%
Nov 202596.4%2.6%0.51%0.41%0.08%
Dec 202596.5%2.6%0.51%0.34%0.07%
Jan 202695.8%3.2%0.51%0.4%0.08%
Feb 202696.4%2.6%0.51%0.41%0.07%
Mar 202696.3%2.6%0.51%0.51%0.07%
Apr 202696.2%2.6%0.51%0.62%0.08%
May 202696.8%2.1%0.41%0.62%0.06%
Jun 202697.6%1.8%0.28%0.34%0.05%
Jul 202697.1%2.1%0.41%0.35%0.06%
Aug 202697.1%2.1%0.35%0.35%0.06%
Sep 2026—————
  1. 1.Databricks

    97.1%

    Held 1st. 450K estimated branded searches, 0% vs prior month. Share +0.1 points.

  2. 2.Snowflake

    2.1%

    Held 2nd. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  3. Held 3rd. 1.6K estimated branded searches, -15.8% vs prior month. Share -0.1 points.

  4. 4.Datarade

    0.35%

    Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Datasembly

    0.06%

    Held 5th. 260 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Databricks and its closest rivals

How has branded search demand for Databricks changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Databricks worldwide held steady at 450K.
  • Across the 11 months ending August 2026, Databricks’ estimated Share of Search among data marketplace platforms worldwide increased from 95.7% to 97.1%.
  • Across the 11 months ending August 2026, Databricks’ estimated Share of Search among data marketplace platforms worldwide peaked at 97.6% in June 2026 and was lowest at 95.7% in October 2025.

How did search popularity change for data marketplace platforms worldwide in August 2026?

  1. Estimated monthly branded searches for AWS Data Exchange worldwide fell 44.8% over 11 measured months, from 2.9K to 1.6K in August 2026.

  2. Estimated monthly branded searches for Datasembly worldwide fell 33.3% over 11 measured months, from 390 to 260 in August 2026.

  3. Estimated monthly branded searches for Snowflake worldwide fell 33.1% over 11 measured months, from 14.8K to 9.9K in August 2026.

  4. Estimated monthly branded searches for Datarade worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.

Where does Databricks compete?

Databricks is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Machine learning platforms2nd of 538.5%Show ranking
Data warehouse platforms1st of 559.7%Show ranking
Data lakehouse platforms1st of 565.4%Show ranking
Data warehouses1st of 671.9%Show ranking
Feature store platforms1st of 596.8%Show ranking
Data marketplace platforms1st of 597.1%Shown above

How is Databricks measured?

Brandwave collects information about searches that people make online using Databricks’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • databricks

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How the Brand Demand Index is measured

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Is Databricks your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.