How popular isD-ID in search?
In August 2026, there were an estimated 980 branded searches for D-ID worldwide which held steady over the last 11 months. D-ID holds 0.06% estimated Share of Search among AI avatar video platforms worldwide and is ranked 4th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Follow D-ID and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which AI avatar video platforms compete with D-ID?
Share of Search by month for HeyGen, D-ID. The figures are in the table below the chart.
View monthly share of search table
| Month | HeyGen | Synthesia | Colossyan | D-ID | Elai |
|---|---|---|---|---|---|
| Oct 2025 | 93.4% | 5.8% | 0.74% | 0.05% | 0.06% |
| Nov 2025 | 96.9% | 2.3% | 0.73% | 0.05% | 0.05% |
| Dec 2025 | 98% | 1.3% | 0.63% | 0.07% | 0.04% |
| Jan 2026 | 98.4% | 0.77% | 0.66% | 0.1% | 0.04% |
| Feb 2026 | 98.8% | 0.45% | 0.68% | 0.08% | 0.03% |
| Mar 2026 | 98.7% | 0.45% | 0.68% | 0.09% | 0.04% |
| Apr 2026 | 98.9% | 0.41% | 0.56% | 0.07% | 0.03% |
| May 2026 | 98.9% | 0.59% | 0.47% | 0.05% | 0.03% |
| Jun 2026 | 96.4% | 3% | 0.55% | 0.06% | 0.03% |
| Jul 2026 | 97.7% | 1.7% | 0.54% | 0.05% | 0.02% |
| Aug 2026 | 98.6% | 0.69% | 0.59% | 0.06% | 0.02% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 98.6% | 1.7M | -6.2% | +1 points | |
| 2, held 2nd | 0.69% | 11.7K | -62.9% | -1 points | |
| 3, held 3rd | 0.59% | 10K | +0.5% | 0 points | |
| 4, held 4th | 0.06% | 980 | +7.7% | 0 points | |
| 5, held 5th | 0.02% | 330 | 0% | 0 points |
1.
HeyGen
98.6%
held 1st · 1.7M estimated branded searches · -6.2% vs prior month · +1 points
0.69%
held 2nd · 11.7K estimated branded searches · -62.9% vs prior month · -1 points
0.59%
held 3rd · 10K estimated branded searches · +0.5% vs prior month · 0 points
4.
D-ID0.06%
held 4th · 980 estimated branded searches · +7.7% vs prior month · 0 points
5.
Elai0.02%
held 5th · 330 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between D-ID and its closest rivals
How has branded search demand for D-ID changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for D-ID worldwide held steady, from 960 to 980.
- Across the 11 months ending August 2026, D-ID rose from 5th to 4th among AI avatar video platforms worldwide.
How did search popularity change for AI avatar video platforms worldwide in August 2026?
4 changes
In August 2026, HeyGen gained estimated Share of Search among AI avatar video platforms worldwide, from 97.7% to 98.6%.
In August 2026, Synthesia lost estimated Share of Search among AI avatar video platforms worldwide, from 1.7% to 0.69%.
Estimated monthly branded searches for Elai worldwide fell 74.8% over 11 measured months, from 1.3K to 330 in August 2026.
Estimated monthly branded searches for Colossyan worldwide fell 32.5% over 11 measured months, from 14.9K to 10K in August 2026.
How is D-ID measured?
Brandwave collects information about searches that people make online using D-ID’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- d-id ai avatar
- d-id ai video
Do you work for D-ID? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is D-ID your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.