How popular isCurt in search?
In September 2026, there were an estimated 110K branded searches for Curt worldwide which held steady over the last 12 months. Curt holds 22.4% estimated Share of Search among roof basket brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Thule61.2%
Curt22.4%
Kuat8.2%
Rhino-Rack8.2%
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Which roof basket brands compete with Curt?
Share of Search by month for Thule, Curt, Kuat, Rhino-Rack. The figures are in the table below the chart.
View monthly share of search table
| Month | Thule | Curt | Kuat | Rhino-Rack |
|---|---|---|---|---|
| Oct 2025 | 60.1% | 22% | 9.9% | 8.1% |
| Nov 2025 | 66% | 16.2% | 8.9% | 8.9% |
| Dec 2025 | 67.1% | 16.5% | 7.4% | 9% |
| Jan 2026 | 70% | 17.1% | 5.2% | 7.7% |
| Feb 2026 | 64.7% | 19.5% | 7.1% | 8.7% |
| Mar 2026 | 65.8% | 19.7% | 7.2% | 7.2% |
| Apr 2026 | 65.8% | 19.7% | 7.2% | 7.2% |
| May 2026 | 70.2% | 17.2% | 6.3% | 6.3% |
| Jun 2026 | 68.2% | 16.8% | 7.5% | 7.5% |
| Jul 2026 | 73.3% | 14.7% | 5.4% | 6.6% |
| Aug 2026 | 68.2% | 16.8% | 7.5% | 7.5% |
| Sep 2026 | 61.2% | 22.4% | 8.2% | 8.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61.2% | 301K | -18.2% | -7 points | |
| 2, held 2nd | 22.4% | 110K | +21.5% | +5.6 points | |
| 3, held 3rd | 8.2% | 40.5K | 0% | +0.7 points | |
| 4, held 4th | 8.2% | 40.5K | 0% | +0.7 points |
1.
Thule61.2%
Held 1st. 301K estimated branded searches, -18.2% vs prior month. Share -7 points.
2.
Curt22.4%
Held 2nd. 110K estimated branded searches, +21.5% vs prior month. Share +5.6 points.
3.
Kuat8.2%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share +0.7 points.
8.2%
Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share +0.7 points.
Compare search popularity between Curt and its closest rivals
Every comparison with Curt
9 comparisons
How has branded search demand for Curt changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Curt worldwide held steady at 110K.
- Across the 12 months ending September 2026, Curt’s estimated Share of Search among roof basket brands worldwide peaked at 22.4% in September 2026 and was lowest at 14.7% in July 2026.
How did search popularity change for roof basket brands worldwide in September 2026?
4 changes
In September 2026, Curt gained estimated Share of Search among roof basket brands worldwide, from 16.8% to 22.4%.
In September 2026, Kuat gained estimated Share of Search among roof basket brands worldwide, from 7.5% to 8.2%.
In September 2026, Rhino-Rack gained estimated Share of Search among roof basket brands worldwide, from 7.5% to 8.2%.
In September 2026, Thule lost estimated Share of Search among roof basket brands worldwide, from 68.2% to 61.2%.
Where does Curt compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Cargo basket brands | 2nd of 5 | 22.4% | Show ranking |
| Roof basket brands | 2nd of 4 | 22.4% | Shown above |
| Tow bars | 2nd of 6 | 24.6% | Show ranking |
| Cargo carrier brands | 2nd of 3 | 26.8% | Show ranking |
| Trailer accessories | 1st of 6 | 41.2% | Show ranking |
How is Curt measured?
Brandwave collects information about searches that people make online using Curt’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- curt
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Is Curt your brand?
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