Brandwave

Cargo carrier brands:Which are searched most?

In September 2026, Thule was the most searched among cargo carrier brands worldwide, with an estimated 301K branded searches and 99.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Thule99.3%
  2. Curt0.68%
  3. Yakima<0.01%

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Share of SearchLeaderboard

Compare the cargo carrier brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among cargo carrier brands worldwide, by month

Share of Search by month for Thule. The figures are in the table below the chart.

View monthly share of search table
MonthThuleCurtYakima
Oct 202599.2%0.75%<0.01%
Nov 202599.5%0.48%<0.01%
Dec 202599.5%0.47%<0.01%
Jan 202699.4%0.55%<0.01%
Feb 202699.3%0.65%<0.01%
Mar 202699.2%0.75%<0.01%
Apr 202698.9%1.1%0.01%
May 202698.9%1.1%<0.01%
Jun 202699.2%0.75%0.01%
Jul 202699.4%0.64%<0.01%
Aug 202699.3%0.65%<0.01%
Sep 202699.3%0.68%<0.01%

This month’s ranking, September 2026

  1. 1.Thule

    99.3%

    Held 1st. 301K estimated branded searches, -18.2% vs prior month. Share 0 points.

  2. 2.Curt

    0.68%

    Held 2nd. 2.1K estimated branded searches, -14.2% vs prior month. Share 0 points.

  3. 3.Yakima

    <0.01%

    Held 3rd. 30 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among cargo carrier brands worldwide?

In September 2026, Thule was the most searched among cargo carrier brands worldwide, with an estimated 301K branded searches and 99.3% estimated Share of Search within this set. Curt is in 2nd place, 98.6 percentage points behind at 0.68% Share of Search.

Global cargo carrier brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Thule99.2% → 99.3%99.5%Dec 202598.9%Apr 20261st
Curt0.75% → 0.68%1.1%Apr 20260.47%Dec 20252nd
Yakima<0.01%0.01%Jun 2026<0.01%Jan 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Thule, Curt and Yakima held steady: their estimated Share of Search among cargo carrier brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for cargo carrier brands worldwide in September 2026?

  1. Estimated monthly branded searches for Yakima worldwide rose 50% over 12 measured months, from 20 to 30 in September 2026.

How the Brand Demand Index is measured

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