Brandwave

How popular isCovercraft in search?

In August 2026, there were an estimated 27.1K branded searches for Covercraft worldwide which is up 49.7% over the last 11 months. Covercraft holds 6.3% estimated Share of Search among car covers worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. WeatherTech85.8%
  2. Covercraft6.3%
  3. Seal Skin5.1%
  4. Coverking2.8%
  5. Budge0.01%
  6. Kayme—
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Which car covers compete with Covercraft?

Covercraft against car covers worldwide, by month

Share of Search by month for WeatherTech, Covercraft, Seal Skin, Coverking. The figures are in the table below the chart.

View monthly share of search table
MonthWeatherTechCovercraftSeal SkinCoverkingBudgeKayme
Oct 202588.4%4.3%4.9%2.4%0.02%—
Nov 202591.5%3%3.8%1.6%<0.01%—
Dec 202593.5%2.5%2.6%1.4%<0.01%—
Jan 202691%3.7%3.3%2%<0.01%—
Feb 202691.7%3.7%2.9%1.7%<0.01%—
Mar 202691.5%3.7%3.2%1.6%0.01%—
Apr 202689.8%4.4%3.8%2%0.01%—
May 202686.6%5.2%5.3%2.8%0.02%—
Jun 202685.8%6.3%5.1%2.8%0.01%—
Jul 202685.8%6.3%5.1%2.8%0.01%—
Aug 202685.8%6.3%5.1%2.8%0.01%—
Sep 2026——————
  1. Held 1st. 368K estimated branded searches, 0% vs prior month. Share 0 points.

  2. Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Seal Skin

    5.1%

    Held 3rd. 21.7K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Coverking

    2.8%

    Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Budge

    0.01%

    Held 5th. 50 estimated branded searches, 0% vs prior month. Share 0 points.

  6. —.Kayme

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Covercraft and its closest rivals

How has branded search demand for Covercraft changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Covercraft worldwide rose from 18.1K to 27.1K.
  • Across the 11 months ending August 2026, Covercraft’s estimated Share of Search among car covers worldwide increased from 4.3% to 6.3%.
  • Across the 11 months ending August 2026, Covercraft’s estimated Share of Search among car covers worldwide peaked at 6.3% in June 2026 and was lowest at 2.5% in December 2025.
  • Across the 11 months ending August 2026, Covercraft rose from 3rd to 2nd among car covers worldwide.

How did search popularity change for car covers worldwide in August 2026?

  1. Estimated monthly branded searches for Covercraft worldwide rose 49.7% over 11 measured months, from 18.1K to 27.1K in August 2026.

  2. Estimated monthly branded searches for Coverking worldwide rose 22.2% over 11 measured months, from 9.9K to 12.1K in August 2026.

  3. Estimated monthly branded searches for Budge worldwide fell 28.6% over 11 measured months, from 70 to 50 in August 2026.

How is Covercraft measured?

Brandwave collects information about searches that people make online using Covercraft’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • covercraft

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How the Brand Demand Index is measured

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Is Covercraft your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.