How popular isCompanion in search?
In September 2026, there were an estimated 410 branded searches for Companion worldwide which is down 16.3% over the last 12 months. Companion holds 0.12% estimated Share of Search among camping gear brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Coleman73%
Black Wolf22.4%
OZtrail4.5%
Companion0.12%
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Which camping gear brands compete with Companion?
Share of Search by month for Coleman, Black Wolf, OZtrail, Companion. The figures are in the table below the chart.
View monthly share of search table
| Month | Coleman | Black Wolf | OZtrail | Companion |
|---|---|---|---|---|
| Oct 2025 | 69% | 27.2% | 3.7% | 0.12% |
| Nov 2025 | 71.9% | 23.3% | 4.7% | 0.09% |
| Dec 2025 | 71.7% | 23.5% | 4.7% | 0.09% |
| Jan 2026 | 72.8% | 22.6% | 4.5% | 0.1% |
| Feb 2026 | 69.3% | 27.5% | 3% | 0.16% |
| Mar 2026 | 73.3% | 23.4% | 3.1% | 0.12% |
| Apr 2026 | 76.9% | 19.8% | 3.2% | 0.14% |
| May 2026 | 74.5% | 22.4% | 3% | 0.13% |
| Jun 2026 | 78.5% | 18.8% | 2.5% | 0.11% |
| Jul 2026 | 78.5% | 18.8% | 2.5% | 0.13% |
| Aug 2026 | 75% | 22% | 2.9% | 0.11% |
| Sep 2026 | 73% | 22.4% | 4.5% | 0.12% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 73% | 241K | -21.8% | -2 points | |
| 2, held 2nd | 22.4% | 74K | -18.2% | +0.4 points | |
| 3, held 3rd | 4.5% | 14.8K | +22.3% | +1.5 points | |
| 4, held 4th | 0.12% | 410 | -6.8% | 0 points |
1.
73%
Held 1st. 241K estimated branded searches, -21.8% vs prior month. Share -2 points.
22.4%
Held 2nd. 74K estimated branded searches, -18.2% vs prior month. Share +0.4 points.
3.
OZtrail4.5%
Held 3rd. 14.8K estimated branded searches, +22.3% vs prior month. Share +1.5 points.
0.12%
Held 4th. 410 estimated branded searches, -6.8% vs prior month. Share 0 points.
Compare search popularity between Companion and its closest rivals
Every comparison with Companion
3 comparisons
How has branded search demand for Companion changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Companion worldwide fell from 490 to 410.
- Across the 12 months ending September 2026, Companion’s estimated Share of Search among camping gear brands worldwide held steady at 0.12%.
How did search popularity change for camping gear brands worldwide in September 2026?
4 changes
In September 2026, OZtrail gained estimated Share of Search among camping gear brands worldwide, from 2.9% to 4.5%.
In September 2026, Coleman lost estimated Share of Search among camping gear brands worldwide, from 75% to 73%.
Estimated monthly branded searches for Black Wolf worldwide fell 32.7% over 12 measured months, from 110K to 74K in September 2026.
Estimated monthly branded searches for Companion worldwide fell 16.3% over 12 measured months, from 490 to 410 in September 2026.
How is Companion measured?
Brandwave collects information about searches that people make online using Companion’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- companion camping
- companion camping gear
- companion gear
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