Brandwave

How popular isClerk in search?

In August 2026, there were an estimated 24.9K branded searches for Clerk worldwide which held steady over the last 11 months. Clerk holds 14.6% estimated Share of Search among customer authentication platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Auth044%
  2. WorkOS24.1%
  3. Stytch16.2%
  4. Clerk14.6%
  5. Frontegg1.1%
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Which customer authentication platforms compete with Clerk?

Clerk against customer authentication platforms worldwide, by month

Share of Search by month for Auth0, WorkOS, Stytch, Clerk. The figures are in the table below the chart.

View monthly share of search table
MonthAuth0WorkOSStytchClerkFrontegg
Oct 202557.2%14.3%14.2%12.9%1.5%
Nov 202552.5%15.8%15.8%14.3%1.7%
Dec 202549.1%18.1%14.8%16.4%1.6%
Jan 202649.3%18.1%14.8%16.4%1.3%
Feb 202649.3%18.2%14.8%16.5%1.3%
Mar 202645.8%20.6%13.7%18.6%1.2%
Apr 202647.4%21.3%14.2%15.8%1.3%
May 202643.6%24.4%13.1%17.8%1.1%
Jun 202642.7%23.4%15.6%17.3%1.1%
Jul 202643.9%24.1%16%14.7%1.4%
Aug 202644%24.1%16.2%14.6%1.1%
Sep 2026—————
  1. 1.Auth0

    44%

    Held 1st. 75.3K estimated branded searches, +0.29% vs prior month. Share +0.2 points.

  2. 2.WorkOS

    24.1%

    Held 2nd. 41.2K estimated branded searches, -0.02% vs prior month. Share 0 points.

  3. 3.Stytch

    16.2%

    Held 3rd. 27.7K estimated branded searches, +1.2% vs prior month. Share +0.2 points.

  4. 4.Clerk

    14.6%

    Held 4th. 24.9K estimated branded searches, -0.68% vs prior month. Share -0.1 points.

  5. 5.Frontegg

    1.1%

    Held 5th. 1.9K estimated branded searches, -20.7% vs prior month. Share -0.3 points.

Compare search popularity between Clerk and its closest rivals

How has branded search demand for Clerk changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Clerk worldwide held steady, from 25K to 24.9K.
  • Across the 11 months ending August 2026, Clerk’s estimated Share of Search among customer authentication platforms worldwide increased from 12.9% to 14.6%.
  • Across the 11 months ending August 2026, Clerk’s estimated Share of Search among customer authentication platforms worldwide peaked at 18.6% in March 2026 and was lowest at 12.9% in October 2025.

How did search popularity change for customer authentication platforms worldwide in August 2026?

  1. Stytch’s estimated Share of Search among customer authentication platforms worldwide has gained ground for 3 months in a row, from 13.1% to 16.2% in August 2026.

  2. Clerk’s estimated Share of Search among customer authentication platforms worldwide has lost ground for 3 months in a row, from 17.8% to 14.6% in August 2026.

  3. Estimated monthly branded searches for WorkOS worldwide rose 48.6% over 11 measured months, from 27.7K to 41.2K in August 2026.

  4. Estimated monthly branded searches for Frontegg worldwide fell 34.7% over 11 measured months, from 2.9K to 1.9K in August 2026.

  5. Estimated monthly branded searches for Auth0 worldwide fell 32.2% over 11 measured months, from 111K to 75.3K in August 2026.

Where does Clerk compete?

Clerk is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Identity providers4th of 50.94%Show ranking
Authentication APIs4th of 51.3%Show ranking
Customer authentication platforms4th of 514.6%Shown above

How is Clerk measured?

Brandwave collects information about searches that people make online using Clerk’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • authentication clerk
  • clerk auth
  • clerk authentication
  • clerk com

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How the Brand Demand Index is measured

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Is Clerk your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.