Brandwave

How popular isCatit in search?

In August 2026, there were an estimated 22.2K branded searches for Catit worldwide which held steady over the last 11 months. Catit holds 0.35% estimated Share of Search among cat tree brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Kmart NZ96.1%
  2. Trixie3.2%
  3. Catit0.35%
  4. Yaheetech0.35%
  5. PetFusion0.03%
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Which cat tree brands compete with Catit?

Catit against cat tree brands worldwide, by month

Share of Search by month for Kmart NZ, Trixie, Catit. The figures are in the table below the chart.

View monthly share of search table
MonthKmart NZTrixieCatitYaheetechPetFusion
Oct 202597.2%2.1%0.29%0.35%0.02%
Nov 202597.6%1.8%0.29%0.35%0.02%
Dec 202597.8%1.4%0.29%0.43%0.03%
Jan 202697.5%1.8%0.35%0.35%0.02%
Feb 202697.5%1.8%0.35%0.35%0.03%
Mar 202697.1%2.1%0.35%0.35%0.03%
Apr 202697.1%2.1%0.35%0.35%0.03%
May 202697.1%2.1%0.35%0.43%0.03%
Jun 202696.5%2.6%0.43%0.43%0.03%
Jul 202696%3.2%0.43%0.43%0.03%
Aug 202696.1%3.2%0.35%0.35%0.03%
Sep 2026—————

  1. 1.Kmart NZ

    96.1%

    Held 1st. 6.1M estimated branded searches, +22.4% vs prior month. Share +0.2 points.

  2. 2.Trixie

    3.2%

    Held 2nd. 201K estimated branded searches, +21.8% vs prior month. Share 0 points.

  3. 3.Catit

    0.35%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Yaheetech

    0.35%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.PetFusion

    0.03%

    Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Catit and its closest rivals

How has branded search demand for Catit changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Catit worldwide held steady at 22.2K.
  • Across the 11 months ending August 2026, Catit rose from 4th to 3rd among cat tree brands worldwide.

How did search popularity change for cat tree brands worldwide in August 2026?

  1. Estimated monthly branded searches for Trixie worldwide rose 21.8% over 11 measured months, from 165K to 201K in August 2026.

  2. Estimated monthly branded searches for Kmart NZ worldwide fell 18.2% over 11 measured months, from 7.5M to 6.1M in August 2026.

  3. Estimated monthly branded searches for Yaheetech worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

Where does Catit compete?

Catit is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Cat tree brands3rd of 50.35%Shown above
Cat toy brands2nd of 69.5%Show ranking
Cat fountains3rd of 611.1%Show ranking

How is Catit measured?

Brandwave collects information about searches that people make online using Catit’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • catit

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How the Brand Demand Index is measured

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