How popular isCampfire Labs?
In September 2026, people searched for Campfire Labs by name about 90 times worldwide, a 71.9% decrease from the previous year. These searches made up 1.1% of all global B2B content marketing agency searches, placing Campfire Labs seventh out of seven agencies. When we asked both ChatGPT and Google AI Overviews about B2B content marketing agencies, Campfire Labs appeared in two of the five answers and was the fifth most recommended of the seven.
Campfire Labs is the seventh most searched of 7 competitors and the fifth most recommended in AI answers.
AnimalzShare of searches 44.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
Siege MediaShare of searches 22.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
Omniscient DigitalShare of searches 12%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Foundation MarketingShare of searches 7.1%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
Campfire LabsShare of searches 1.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
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Top B2B content marketing agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Campfire Labs was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Campfire Labs is the fifth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Animalz3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Omniscient Digital3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Grow and Convert3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Siege Media2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Powered by Search2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Campfire Labs2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Foundation Marketing1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about B2B content marketing agencies
5 answers
Asked ChatGPT
“Which B2B content marketing agency should I hire?”
Asked ChatGPT
“What are the best B2B content marketing agencies?”
Asked ChatGPT
“What's the best B2B content marketing agency for a small marketing team?”
Searched Google, AI Overview
“content marketing for b2b”
Searched Google, AI Overview
“marketing content services”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which B2B content marketing agencies compete with Campfire Labs?
Share of searches by month for Animalz, Siege Media, Omniscient Digital, Foundation Marketing, Powered by Search, Grow and Convert, Campfire Labs. The figures are in the table below the chart.
View monthly share of searches table
| Month | Animalz | Siege Media | Omniscient Digital | Foundation Marketing | Powered by Search | Grow and Convert | Campfire Labs |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.9% | 24.6% | 19.5% | 4.9% | 4.9% | 9.9% | 3.3% |
| Nov 2025 | 35.8% | 22.7% | 15.5% | 4.7% | 4.7% | 12.8% | 3.8% |
| Dec 2025 | 36.7% | 23.1% | 12.2% | 15.8% | 4.7% | 5.4% | 2.1% |
| Jan 2026 | 41.2% | 26.5% | 11% | 6.5% | 5.3% | 7.1% | 2.3% |
| Feb 2026 | 34.9% | 33.2% | 11.4% | 5.5% | 6.8% | 6.3% | 1.9% |
| Mar 2026 | 39.3% | 25.3% | 13.7% | 6.2% | 7.6% | 6% | 1.8% |
| Apr 2026 | 39.2% | 25.4% | 13.8% | 9.3% | 5.1% | 5.8% | 1.5% |
| May 2026 | 31.5% | 37.5% | 10.4% | 7.5% | 5% | 5.9% | 2.2% |
| Jun 2026 | 40.6% | 26.4% | 14.3% | 6.5% | 4.3% | 6.1% | 1.9% |
| Jul 2026 | 35.1% | 28.4% | 15.4% | 7% | 5.7% | 6.7% | 1.7% |
| Aug 2026 | 40.1% | 25.6% | 13.5% | 6.5% | 5.3% | 6.2% | 2.8% |
| Sep 2026 | 44.3% | 22.9% | 12% | 7.1% | 7.1% | 5.5% | 1.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.3% | 3.7K | +23.9% | +4.2 points | |
| 2, held 2nd | 22.9% | 1.9K | 0% | -2.8 points | |
| 3, held 3rd | 12% | 1K | 0% | -1.5 points | |
| 4, held 4th | 7.1% | 590 | +22.9% | +0.6 points | |
| 5, moved from 6th to 5th | 7.1% | 590 | +51.3% | +1.8 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 5.5% | 460 | 0% | -0.7 pointsmoved from 5th to 6th | |
| 7, held 7th | 1.1% | 90 | -57.1% | -1.8 points |
1.
Animalz44.3%
Held 1st. 3.7K estimated branded searches, +23.9% vs prior month. Share +4.2 points.
22.9%
Held 2nd. 1.9K estimated branded searches, 0% vs prior month. Share -2.8 points.
12%
Held 3rd. 1K estimated branded searches, 0% vs prior month. Share -1.5 points.
7.1%
Held 4th. 590 estimated branded searches, +22.9% vs prior month. Share +0.6 points.
7.1%
Moved from 6th to 5th. 590 estimated branded searches, +51.3% vs prior month. Share +1.8 points.
5.5%
Moved from 5th to 6th. 460 estimated branded searches, 0% vs prior month. Share -0.7 points.
1.1%
Held 7th. 90 estimated branded searches, -57.1% vs prior month. Share -1.8 points.
Compare popularity between Campfire Labs and its closest rivals

Campfire Labs vs Siege Media: compare popularity
Campfire Labs vs Omniscient Digital: compare popularity
Campfire Labs vs Foundation Marketing: compare popularity
Campfire Labs vs Powered by Search: compare popularity
Campfire Labs vs Grow and Convert: compare popularity- Compare Campfire Labs with any brand
Every comparison with Campfire Labs
8 comparisons
How has branded search demand for Campfire Labs changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Campfire Labs worldwide fell from 320 to 90.
- Across the 12 months ending September 2026, Campfire Labs’ share of searches among B2B content marketing agencies worldwide decreased from 3.3% to 1.1%.
- Across the 12 months ending September 2026, Campfire Labs’ share of searches among B2B content marketing agencies worldwide peaked at 3.8% in November 2025 and was lowest at 1.1% in September 2026.
How did search popularity change for B2B content marketing agencies worldwide in September 2026?
6 changes

In September 2026, Powered by Search overtook Grow and Convert to rank 5th among B2B content marketing agencies worldwide, with 7.1% of the searches.

In September 2026, Animalz gained share of searches among B2B content marketing agencies worldwide, from 40.1% to 44.3%.

In September 2026, Foundation Marketing gained share of searches among B2B content marketing agencies worldwide, from 6.5% to 7.1%.

In September 2026, Siege Media lost share of searches among B2B content marketing agencies worldwide, from 25.6% to 22.9%.

In September 2026, Campfire Labs lost share of searches among B2B content marketing agencies worldwide, from 2.8% to 1.1%.

In September 2026, Omniscient Digital lost share of searches among B2B content marketing agencies worldwide, from 13.5% to 12%.
How are Campfire Labs’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Campfire Labs’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- campfire labs
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Where does Campfire Labs compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| SEO content agencies | 7th of 7 | 0.97% | Show ranking |
| B2B content marketing agencies | 7th of 7 | 1.1% | Shown above |

Is Campfire Labs your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.