How popular isBrowserStack in search?
In August 2026, there were an estimated 202K branded searches for BrowserStack worldwide which is up 21.8% over the last 11 months. BrowserStack holds 22% estimated Share of Search among test automation platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Playwright40.1%
Cypress32.8%
BrowserStack22%
TestMu AI4.3%
Selenium0.88%
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Which test automation platforms compete with BrowserStack?
Share of Search by month for Playwright, Cypress, BrowserStack, TestMu AI. The figures are in the table below the chart.
View monthly share of search table
| Month | Playwright | Cypress | BrowserStack | TestMu AI | Selenium |
|---|---|---|---|---|---|
| Oct 2025 | 33.8% | 41.3% | 18.6% | 4.7% | 1.7% |
| Nov 2025 | 33.9% | 41.4% | 18.7% | 4.7% | 1.4% |
| Dec 2025 | 34% | 41.5% | 18.7% | 4.7% | 1.1% |
| Jan 2026 | 38.1% | 38.1% | 17.2% | 5.5% | 1.3% |
| Feb 2026 | 42.6% | 28.5% | 23.4% | 4.5% | 0.94% |
| Mar 2026 | 42.1% | 34.4% | 18.9% | 3.7% | 0.93% |
| Apr 2026 | 42% | 34.3% | 18.9% | 3.9% | 0.92% |
| May 2026 | 42.1% | 34.4% | 18.9% | 3.8% | 0.93% |
| Jun 2026 | 46.8% | 31.3% | 17.2% | 3.8% | 0.84% |
| Jul 2026 | 45% | 30.1% | 20.2% | 3.9% | 0.81% |
| Aug 2026 | 40.1% | 32.8% | 22% | 4.3% | 0.88% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.1% | 368K | -18.2% | -4.9 points | |
| 2, held 2nd | 32.8% | 301K | 0% | +2.7 points | |
| 3, held 3rd | 22% | 202K | -0.01% | +1.8 points | |
| 4, held 4th | 4.3% | 39.1K | +0.72% | +0.4 points | |
| 5, held 5th | 0.88% | 8.1K | 0% | +0.1 points |
40.1%
Held 1st. 368K estimated branded searches, -18.2% vs prior month. Share -4.9 points.
2.
Cypress32.8%
Held 2nd. 301K estimated branded searches, 0% vs prior month. Share +2.7 points.
22%
Held 3rd. 202K estimated branded searches, -0.01% vs prior month. Share +1.8 points.
4.3%
Held 4th. 39.1K estimated branded searches, +0.72% vs prior month. Share +0.4 points.
5.
Selenium0.88%
Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between BrowserStack and its closest rivals
How has branded search demand for BrowserStack changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for BrowserStack worldwide rose from 166K to 202K.
- Across the 11 months ending August 2026, BrowserStack’s estimated Share of Search among test automation platforms worldwide increased from 18.6% to 22%.
- Across the 11 months ending August 2026, BrowserStack’s estimated Share of Search among test automation platforms worldwide peaked at 23.4% in February 2026 and was lowest at 17.2% in January 2026.
How did search popularity change for test automation platforms worldwide in August 2026?
4 changes
In August 2026, Cypress gained estimated Share of Search among test automation platforms worldwide, from 30.1% to 32.8%.
In August 2026, BrowserStack gained estimated Share of Search among test automation platforms worldwide, from 20.2% to 22%.
In August 2026, Playwright lost estimated Share of Search among test automation platforms worldwide, from 45% to 40.1%.
Estimated monthly branded searches for Selenium worldwide fell 45.3% over 11 measured months, from 14.8K to 8.1K in August 2026.
Where does BrowserStack compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Test automation platforms | 3rd of 5 | 22% | Shown above |
| Cross browser testing platforms | 1st of 6 | 70.5% | Show ranking |
| Browser testing platforms | 1st of 6 | 70.9% | Show ranking |
| Mobile app testing platforms | 1st of 6 | 74.2% | Show ranking |
How is BrowserStack measured?
Brandwave collects information about searches that people make online using BrowserStack’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- browserstack
- browserstack app
- browserstack browser testing
- browserstack com
- browserstack online
- browserstack software
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Is BrowserStack your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.