Brandwave

How popular isBonfire?

In September 2026, people searched for Bonfire by name about 3,900 times worldwide, an 18.9% increase from the previous year. These searches made up 0.76% of all global custom t-shirt printing company searches, placing Bonfire fifth out of five companies. When we asked both ChatGPT and Google AI Overviews about custom t-shirt printing companies, Bonfire did not appear in any of the answers.

Search and AI answers in September 2026

Bonfire is the fifth most searched of 5 competitors and not listed in any AI answer.

  1. Custom InkShare of searches 47.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  2. SpreadshirtShare of searches 39.1%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  3. RushOrderTeesShare of searches 10%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  4. UberPrintsShare of searches 2.4%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  5. BonfireShare of searches 0.76%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top custom t-shirt printing companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Bonfire did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Custom Ink1st
  2. RushOrderTees2nd
  3. UberPrints3rd
  4. Spreadshirt–
  5. Bonfire–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Custom Ink3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • RushOrderTees3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • UberPrints2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Spreadshirt0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bonfire0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about custom t-shirt printing companies

4 answers

  • Asked ChatGPT

    “Where should I order custom t-shirts?”

    1. 1Custom Ink
    2. 2RushOrderTees
    3. 3UberPrints

  • Asked ChatGPT

    “What are the best custom t-shirt printing companies?”

    1. 1Custom Ink
    2. 2RushOrderTees

  • Asked ChatGPT

    “What's the best place to order custom t-shirts for a small group?”

    1. 1Custom Ink
    2. 2UberPrints
    3. 3RushOrderTees

  • Searched Google, AI Overview

    “custom t shirt printing”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “custom t shirts”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

    Which custom t-shirt printing companies compete with Bonfire?

    Bonfire against custom t-shirt printing companies worldwide, by month

    Share of searches by month for Custom Ink, Spreadshirt, RushOrderTees, UberPrints, Bonfire. The figures are in the table below the chart.

    View monthly share of searches table
    MonthCustom InkSpreadshirtRushOrderTeesUberPrintsBonfire
    Oct 202552.7%35.2%9%2.6%0.57%
    Nov 202544%44%9.2%2.2%0.59%
    Dec 202539.9%48.8%8.3%2.4%0.58%
    Jan 202648.8%39.9%8.3%2.4%0.65%
    Feb 202652.5%35.2%8.9%2.6%0.73%
    Mar 202648.5%39.6%8.9%2.4%0.67%
    Apr 202647.9%39.1%10%2.4%0.64%
    May 202644.5%44.5%8.2%2.2%0.59%
    Jun 202647.9%39.1%10%2.4%0.74%
    Jul 202643.7%43.7%9.1%2.6%0.79%
    Aug 202647.9%39.1%10%2.4%0.74%
    Sep 202647.8%39.1%10%2.4%0.76%

    1. 1.Custom Ink

      47.8%

      Held 1st. 246K estimated branded searches, 0% vs prior month. Share 0 points.

    2. 2.Spreadshirt

      39.1%

      Held 2nd. 201K estimated branded searches, 0% vs prior month. Share 0 points.

    3. 3.RushOrderTees

      10%

      Held 3rd. 51.2K estimated branded searches, 0% vs prior month. Share 0 points.

    4. 4.UberPrints

      2.4%

      Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

    5. 5.Bonfire

      0.76%

      Held 5th. 3.9K estimated branded searches, +3.2% vs prior month. Share 0 points.

    Compare popularity between Bonfire and its closest rivals

    Every comparison with Bonfire

    4 comparisons

    How has branded search demand for Bonfire changed worldwide over the last 12 months?

    2 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Bonfire worldwide rose from 3.3K to 3.9K.
    • Across the 12 months ending September 2026, Bonfire’s share of searches among custom t-shirt printing companies worldwide held steady, from 0.57% to 0.76%.

    How did search popularity change for custom t-shirt printing companies worldwide in September 2026?

    3 changes

    1. Estimated monthly branded searches for Bonfire worldwide rose 18.9% over 12 measured months, from 3.3K to 3.9K in September 2026.

    2. Estimated monthly branded searches for Custom Ink worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

    3. Estimated monthly branded searches for UberPrints worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

    How are Bonfire’s branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Bonfire’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • bonfire tees
    • bonfire.com

    Do you work for Bonfire? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

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