Brandwave

How popular isBobux in search?

In August 2026, there were an estimated 40.5K branded searches for Bobux worldwide which is down 18.2% over the last 11 months. Bobux holds 0.09% estimated Share of Search among kids shoe brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Adidas47.5%
  2. Nike47.5%
  3. Clarks4.3%
  4. Tarte0.57%
  5. Bobux0.09%
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Where does Bobux compete?

Bobux is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Kids shoe brands5th of 50.09%Shown below
Baby shoes3rd of 621.4%Show ranking

Which kids shoe brands compete with Bobux?

Bobux against kids shoe brands worldwide, by month

Share of Search by month for Adidas, Nike, Clarks, Bobux. The figures are in the table below the chart.

View monthly share of search table
MonthAdidasNikeClarksTarteBobux
Oct 202542.7%52.4%3.9%0.95%0.13%
Nov 202543.2%52.8%3.2%0.78%0.09%
Dec 202543.2%52.7%3.2%0.78%0.09%
Jan 202638.3%57.5%3.5%0.69%0.09%
Feb 202643%52.9%3.2%0.78%0.11%
Mar 202643.3%52.8%3.2%0.64%0.1%
Apr 202642.8%52.6%3.9%0.52%0.13%
May 202647.4%47.4%3.5%1.6%0.12%
Jun 202647.9%47.9%3.5%0.58%0.1%
Jul 202647.9%47.9%3.5%0.58%0.1%
Aug 202647.5%47.5%4.3%0.57%0.09%
Sep 2026—————
  1. 1.Adidas

    47.5%

    Held 1st. 20.4M estimated branded searches, 0% vs prior month. Share -0.4 points.

  2. 2.Nike

    47.5%

    Held 2nd. 20.4M estimated branded searches, 0% vs prior month. Share -0.4 points.

  3. 3.Clarks

    4.3%

    Held 3rd. 1.8M estimated branded searches, +22% vs prior month. Share +0.7 points.

  4. 4.Tarte

    0.57%

    Held 4th. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Bobux

    0.09%

    Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Bobux and its closest rivals

How has branded search demand for Bobux changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Bobux worldwide fell from 49.5K to 40.5K.
  • Across the 11 months ending August 2026, Bobux’s estimated Share of Search among kids shoe brands worldwide held steady, from 0.13% to 0.09%.

How did search popularity change for kids shoe brands worldwide in August 2026?

  1. In August 2026, Clarks gained estimated Share of Search among kids shoe brands worldwide, from 3.5% to 4.3%.

  2. Estimated monthly branded searches for Adidas worldwide rose 22.9% over 11 measured months, from 16.6M to 20.4M in August 2026.

  3. Estimated monthly branded searches for Tarte worldwide fell 33.2% over 11 measured months, from 368K to 246K in August 2026.

  4. Estimated monthly branded searches for Bobux worldwide fell 18.2% over 11 measured months, from 49.5K to 40.5K in August 2026.

How is Bobux measured?

Brandwave collects information about searches that people make online using Bobux’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • bobux

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How the Brand Demand Index is measured

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Is Bobux your brand?

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