Bobux vs See Kai Run:Which is more popular by branded search?
In August 2026, See Kai Run had more branded searches than Bobux among baby shoes worldwide. See Kai Run was estimated to have 49.5K branded searches compared to Bobux’s 40.5K, and held a 26.2% Share of Search versus Bobux’s 21.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Bobux or See Kai Run?
Compare the baby shoes people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for See Kai Run, Bobux. The figures are in the table below the chart.
View monthly share of search table
| Month | Stride Rite | See Kai Run | Bobux | Robeez | Attipas | Pediped |
|---|---|---|---|---|---|---|
| Oct 2025 | 52.9% | 19.5% | 23.8% | 2.1% | 1.2% | 0.62% |
| Nov 2025 | 50.7% | 22.8% | 22.8% | 1.7% | 1.3% | 0.74% |
| Dec 2025 | 50% | 18.3% | 27.3% | 2.4% | 1.3% | 0.68% |
| Jan 2026 | 49.7% | 18.2% | 27.2% | 2.4% | 1.6% | 0.87% |
| Feb 2026 | 53% | 19.4% | 23.7% | 2.1% | 1.1% | 0.76% |
| Mar 2026 | 52.7% | 19.4% | 23.7% | 2.1% | 1.1% | 0.91% |
| Apr 2026 | 52.7% | 19.4% | 23.7% | 2.1% | 1.1% | 0.91% |
| May 2026 | 50% | 18.3% | 27.3% | 2% | 1.3% | 1% |
| Jun 2026 | 49.8% | 18.2% | 27.3% | 2% | 1.6% | 1.1% |
| Jul 2026 | 52.9% | 19.3% | 23.7% | 2.1% | 1.1% | 0.93% |
| Aug 2026 | 47.8% | 26.2% | 21.4% | 2.3% | 1.3% | 1% |
| Sep 2026 | — | — | — | — | — | — |
How has the Bobux and See Kai Run comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: See Kai Run took it in August 2026.
- Across the 11 months ending August 2026, Bobux’s estimated Share of Search among baby shoes worldwide moved from 23.8% to 21.4%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
- Across the 11 months ending August 2026, See Kai Run’s estimated Share of Search among baby shoes worldwide moved from 19.5% to 26.2%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
How did search popularity change for baby shoes worldwide in August 2026?
2 changes

In August 2026, See Kai Run overtook Bobux to rank 2nd among baby shoes worldwide, at 26.2%.
In August 2026, Bobux lost estimated Share of Search among baby shoes worldwide, from 23.7% to 21.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Bobux’s and See Kai Run’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bobux
1 branded search term
- bobux
See Kai Run
1 branded search term
- see kai run

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.