How popular isBentgo?
In September 2026, people searched for Bentgo by name about 60,500 times worldwide, a 123.2% increase from the previous year. These searches made up 22.4% of all global bento lunch box brand searches, placing Bentgo second out of seven brands. When we asked both ChatGPT and Google AI Overviews about bento lunch box brands, Bentgo appeared in all answers and was the most recommended of the seven.
Bentgo is the second most searched of 7 competitors and the most recommended in AI answers.
b.boxShare of searches 27.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
BentgoShare of searches 22.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
OmieBoxShare of searches 18.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
SistemaShare of searches 12.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
YumboxShare of searches 8.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
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Top bento lunch box brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bentgo appeared in all five answers. Bentgo is the most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Bentgo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
OmieBox4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
monbento3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Yumbox2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PlanetBox2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
b.box0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sistema0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about bento lunch box brands
5 answers
Asked ChatGPT
“Which bento lunch box should I buy for my kids?”
Asked ChatGPT
“What are the best bento lunch box brands?”
Asked ChatGPT
“What's the best leakproof bento lunch box for school?”
Searched Google, AI Overview
“bento lunch box”
Searched Google, AI Overview
“best bento lunch box”
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which bento lunch box brands compete with Bentgo?
Share of searches by month for b.box, Bentgo, OmieBox, Sistema, Yumbox, monbento, PlanetBox. The figures are in the table below the chart.
View monthly share of searches table
| Month | b.box | Bentgo | OmieBox | Sistema | Yumbox | monbento | PlanetBox |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 19.8% | 16.2% | 10.8% | 10.8% | 24.2% | 13.3% | 4.8% |
| Nov 2025 | 30.7% | 16.8% | 11.2% | 11.2% | 11.2% | 13.8% | 5% |
| Dec 2025 | 31.5% | 21.1% | 9.4% | 9.4% | 9.4% | 14.1% | 5.1% |
| Jan 2026 | 35.3% | 19.3% | 10.6% | 12.9% | 8.6% | 8.6% | 4.7% |
| Feb 2026 | 28.3% | 23.1% | 12.6% | 12.6% | 8.4% | 10.3% | 4.6% |
| Mar 2026 | 21.4% | 26.1% | 14.3% | 11.7% | 9.6% | 11.7% | 5.2% |
| Apr 2026 | 19.5% | 23.8% | 13% | 13% | 10.6% | 13% | 7.1% |
| May 2026 | 22.8% | 22.8% | 12.5% | 12.5% | 10.2% | 12.5% | 6.8% |
| Jun 2026 | 19.7% | 29.5% | 13.2% | 10.8% | 10.8% | 8.8% | 7.2% |
| Jul 2026 | 18.3% | 33.5% | 15% | 10.1% | 8.2% | 6.7% | 8.2% |
| Aug 2026 | 18.8% | 28% | 18.8% | 12.6% | 10.3% | 4.6% | 6.9% |
| Sep 2026 | 27.5% | 22.4% | 18.4% | 12.3% | 8.2% | 6.7% | 4.5% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 27.5% | 74K | 0% | +8.6 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 22.4% | 60.5K | -45% | -5.5 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 18.4% | 49.5K | -33.1% | -0.5 points | |
| 4, held 4th | 12.3% | 33.1K | -33.1% | -0.3 points | |
| 5, held 5th | 8.2% | 22.2K | -45.2% | -2.1 points | |
| 6, moved from 7th to 6th | 6.7% | 18.1K | 0% | +2.1 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 4.5% | 12.1K | -55.4% | -2.4 pointsmoved from 6th to 7th |
1.
b.box27.5%
Moved from 2nd to 1st. 74K estimated branded searches, 0% vs prior month. Share +8.6 points.
2.
Bentgo22.4%
Moved from 1st to 2nd. 60.5K estimated branded searches, -45% vs prior month. Share -5.5 points.
3.
OmieBox18.4%
Held 3rd. 49.5K estimated branded searches, -33.1% vs prior month. Share -0.5 points.
4.
Sistema12.3%
Held 4th. 33.1K estimated branded searches, -33.1% vs prior month. Share -0.3 points.
5.
Yumbox8.2%
Held 5th. 22.2K estimated branded searches, -45.2% vs prior month. Share -2.1 points.
6.
monbento6.7%
Moved from 7th to 6th. 18.1K estimated branded searches, 0% vs prior month. Share +2.1 points.
4.5%
Moved from 6th to 7th. 12.1K estimated branded searches, -55.4% vs prior month. Share -2.4 points.
Compare popularity between Bentgo and its closest rivals
Every comparison with Bentgo
19 comparisons
- b.box vs Bentgo
- Bentgo vs Herschel
- Bentgo vs Hydro Flask
- Bentgo vs JanSport
- Bentgo vs Pyrex
- Bentgo vs YETI
- Bentgo vs OmieBox
- Bentgo vs Rubbermaid
- Bentgo vs Sistema
- Bentgo vs Yumbox
- Bentgo vs PackIt
- Bentgo vs monbento
- Bentgo vs PlanetBox
- Bentgo vs GoodCook
- Bentgo vs Lifewit
- Bentgo vs Hefty
- Bentgo vs Glad
- Bentgo vs Carhartt
- Bentgo vs Prep Naturals
How has branded search demand for Bentgo changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Bentgo worldwide rose from 27.1K to 60.5K.
- Across the 12 months ending September 2026, Bentgo’s share of searches among bento lunch box brands worldwide increased from 16.2% to 22.4%.
- Across the 12 months ending September 2026, Bentgo’s share of searches among bento lunch box brands worldwide peaked at 33.5% in July 2026 and was lowest at 16.2% in October 2025.
- Across the 12 months ending September 2026, Bentgo rose from 3rd to 2nd among bento lunch box brands worldwide.
How did search popularity change for bento lunch box brands worldwide in September 2026?
6 changes

In September 2026, b.box overtook Bentgo to become the leader among bento lunch box brands worldwide, with 27.5% of the searches.

In September 2026, monbento overtook PlanetBox to rank 6th among bento lunch box brands worldwide, with 6.7% of the searches.

In September 2026, Bentgo lost share of searches among bento lunch box brands worldwide, from 28% to 22.4%.

In September 2026, PlanetBox lost share of searches among bento lunch box brands worldwide, from 6.9% to 4.5%.

In September 2026, Yumbox lost share of searches among bento lunch box brands worldwide, from 10.3% to 8.2%.

Estimated monthly branded searches for OmieBox worldwide rose 173.5% over 12 measured months, from 18.1K to 49.5K in September 2026.
How are Bentgo’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Bentgo’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- bentgo
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Where does Bentgo compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Lunch bag brands | 5th of 8 | 6% | Show ranking |
| Meal prep containers brands | 2nd of 7 | 21.1% | Show ranking |
| Bento lunch box brands | 2nd of 7 | 22.4% | Shown above |

Is Bentgo your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.