Brandwave

Bentgo vs Rubbermaid:Which is more popular?

In September 2026, Bentgo had more branded searches than Rubbermaid among meal prep containers brands worldwide. Bentgo had about 60,500 branded searches, while Rubbermaid had 49,500. Bentgo made up 21.1% of all meal prep containers brand searches we track, and Rubbermaid accounted for 17.3%. When we asked ChatGPT and Google AI Overviews about meal prep containers brands, Rubbermaid appeared in all five answers and Bentgo in four. Rubbermaid was mentioned before Bentgo in every answer.

Among meal prep containers brands worldwide in September 2026

Who do people search for more?

Bentgo, about 22% more searches than Rubbermaid

Bentgo 60.5K searchesRubbermaid 49.5K searches

Who does AI mention more?

Rubbermaid, mentioned in every answer we collected

Rubbermaid in 5 of 5Bentgo in 4 of 5

Who does AI recommend more?

Rubbermaid, named ahead of Bentgo in every answer

Rubbermaid first in 4Bentgo never first

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Top meal prep containers brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Rubbermaid appeared in all five answers. Bentgo was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Rubbermaid was listed before Bentgo in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rubbermaid1st
  2. Pyrex2nd
  3. Bentgo3rd
  4. Prep Naturals4th
  5. GoodCook–
  6. Hefty–
  7. Glad–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rubbermaid5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pyrex4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bentgo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Prep Naturals2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GoodCook0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hefty0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Glad0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about meal prep containers brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Bentgo or Rubbermaid more popular in search?

This chart shows how often people search Google for Bentgo and Rubbermaid by name. Each line represents a brand's share of searches for all seven meal prep containers brands we track, month by month, from English-language searches worldwide.

Bentgo and Rubbermaid among meal prep containers brands worldwide, by month

Share of searches by month for Bentgo, Rubbermaid. The figures are in the table below the chart.

View monthly share of searches table
MonthPyrexBentgoRubbermaidGoodCookHeftyGladPrep Naturals
Oct 202562.5%10.3%22.9%2.5%0.94%0.72%0.08%
Nov 202567.1%9%20.2%2.2%0.77%0.63%0.09%
Dec 202567%9%20.2%2.2%0.83%0.63%0.11%
Jan 202663.9%12.9%19.2%2.1%0.95%0.76%0.15%
Feb 202664.1%12.9%19.2%2.1%0.93%0.62%0.1%
Mar 202661.1%12.3%22.4%2.4%0.92%0.7%0.1%
Apr 202662.5%10.3%22.9%2.5%0.9%0.72%0.15%
May 202662.8%10.3%23%2.1%0.91%0.72%0.1%
Jun 202662.4%15.3%18.7%2%0.79%0.72%0.08%
Jul 202655.3%24.8%16.6%1.8%0.73%0.64%0.07%
Aug 202652.4%28.7%15.8%1.7%0.65%0.63%0.07%
Sep 202657.6%21.1%17.3%2.3%0.87%0.84%0.07%

How has the Bentgo and Rubbermaid comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Bentgo took it in July 2026.
  • Across the 12 months ending September 2026, Bentgo’s share of searches among meal prep containers brands worldwide moved from 10.3% to 21.1%, and its estimated monthly branded searches moved from 27.1K to 60.5K.
  • Across the 12 months ending September 2026, Rubbermaid’s share of searches among meal prep containers brands worldwide moved from 22.9% to 17.3%, and its estimated monthly branded searches moved from 60.5K to 49.5K.

How did search popularity change for meal prep containers brands worldwide in September 2026?

2 changes

  1. In September 2026, Rubbermaid gained share of searches among meal prep containers brands worldwide, from 15.8% to 17.3%.

  2. In September 2026, Bentgo lost share of searches among meal prep containers brands worldwide, from 28.7% to 21.1%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bentgo’s and Rubbermaid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bentgo

1 branded search term

  • bentgo

Rubbermaid

1 branded search term

  • rubbermaid

How the Brand Demand Index is measured

Other head-to-heads among meal prep containers brands

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