Brandwave

How popular isBark in search?

In August 2026, there were an estimated 22.2K branded searches for Bark worldwide which held steady over the last 11 months. Bark holds 3.1% estimated Share of Search among home services marketplaces worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Thumbtack51.3%
  2. TaskRabbit34.3%
  3. Angi10.3%
  4. Bark3.1%
  5. Handy0.92%
Bark website (opens in a new tab)

Follow Bark and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which home services marketplaces compete with Bark?

Bark against home services marketplaces worldwide, by month

Share of Search by month for Thumbtack, TaskRabbit, Angi, Bark. The figures are in the table below the chart.

View monthly share of search table
MonthThumbtackTaskRabbitAngiBarkHandy
Oct 202550.3%33.6%12.4%3%0.74%
Nov 202551.1%34.1%10.3%3.8%0.75%
Dec 202546.1%37.6%11.3%4.1%0.83%
Jan 202650.2%33.5%12.3%3%0.9%
Feb 202647.3%31.6%17.3%2.8%1%
Mar 202643.8%29.3%23.9%2.2%0.79%
Apr 202647.6%31.8%17.4%2.3%0.85%
May 202649.1%32.8%14.7%2.4%1.1%
Jun 202650.4%33.7%12.4%2.5%1.1%
Jul 202650.5%33.7%12.4%2.5%0.91%
Aug 202651.3%34.3%10.3%3.1%0.92%
Sep 2026—————

  1. 1.Thumbtack

    51.3%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share +0.9 points.

  2. 2.TaskRabbit

    34.3%

    Held 2nd. 246K estimated branded searches, 0% vs prior month. Share +0.6 points.

  3. 3.Angi

    10.3%

    Held 3rd. 74K estimated branded searches, -18.2% vs prior month. Share -2.1 points.

  4. 4.Bark

    3.1%

    Held 4th. 22.2K estimated branded searches, +22.7% vs prior month. Share +0.6 points.

  5. 5.Handy

    0.92%

    Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Bark and its closest rivals

How has branded search demand for Bark changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Bark worldwide held steady at 22.2K.
  • Across the 11 months ending August 2026, Bark’s estimated Share of Search among home services marketplaces worldwide peaked at 4.1% in December 2025 and was lowest at 2.2% in March 2026.

How did search popularity change for home services marketplaces worldwide in August 2026?

  1. In August 2026, Thumbtack gained estimated Share of Search among home services marketplaces worldwide, from 50.5% to 51.3%.

  2. In August 2026, Bark gained estimated Share of Search among home services marketplaces worldwide, from 2.5% to 3.1%.

  3. In August 2026, TaskRabbit gained estimated Share of Search among home services marketplaces worldwide, from 33.7% to 34.3%.

  4. In August 2026, Angi lost estimated Share of Search among home services marketplaces worldwide, from 12.4% to 10.3%.

  5. Estimated monthly branded searches for Handy worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.

Where does Bark compete?

Bark is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Home services marketplaces4th of 53.1%Shown above
Dog treat brands2nd of 526.9%Show ranking
Pet bed brands1st of 559.2%Show ranking

How is Bark measured?

Brandwave collects information about searches that people make online using Bark’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • bark app

Do you work for Bark? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Bark your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free