Brandwave

Bark vs Handy:Which is more popular by branded search?

In August 2026, Bark had more branded searches than Handy among home services marketplaces worldwide. Bark was estimated to have 22.2K branded searches compared to Handy’s 6.6K, and held a 3.1% Share of Search versus Handy’s 0.92%. These are worldwide searches for English-language branded terms.

Share of Search among home services marketplaces worldwide in August 2026Which is more popular in search, Bark or Handy?
Bark3.1%22.2K searches
vs
Handy0.92%6.6K searches

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Which is more popular in search, Bark or Handy?

Compare the marketplaces people hire tradespeople through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bark and Handy among home services marketplaces worldwide, by month

Share of Search by month for Bark, Handy. The figures are in the table below the chart.

View monthly share of search table
MonthThumbtackTaskRabbitAngiBarkHandy
Oct 202550.3%33.6%12.4%3%0.74%
Nov 202551.1%34.1%10.3%3.8%0.75%
Dec 202546.1%37.6%11.3%4.1%0.83%
Jan 202650.2%33.5%12.3%3%0.9%
Feb 202647.3%31.6%17.3%2.8%1%
Mar 202643.8%29.3%23.9%2.2%0.79%
Apr 202647.6%31.8%17.4%2.3%0.85%
May 202649.1%32.8%14.7%2.4%1.1%
Jun 202650.4%33.7%12.4%2.5%1.1%
Jul 202650.5%33.7%12.4%2.5%0.91%
Aug 202651.3%34.3%10.3%3.1%0.92%
Sep 2026—————

How has the Bark and Handy comparison changed over the last 12 months?

  • Bark was ahead of Handy in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bark’s estimated Share of Search among home services marketplaces worldwide moved from 3% to 3.1%, and its estimated monthly branded searches held steady at 22.2K.
  • Across the 11 months ending August 2026, Handy’s estimated Share of Search among home services marketplaces worldwide moved from 0.74% to 0.92%, and its estimated monthly branded searches moved from 5.4K to 6.6K.

How did search popularity change for home services marketplaces worldwide in August 2026?

  1. In August 2026, Bark gained estimated Share of Search among home services marketplaces worldwide, from 2.5% to 3.1%.

  2. Estimated monthly branded searches for Handy worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Bark’s and Handy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bark

1 branded search term

  • bark app

Handy

1 branded search term

  • handy app

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.