Brandwave

How popular isBabymoov?

In September 2026, people searched for Babymoov by name about 49,500 times worldwide, an 18.2% decrease from the previous year. These searches made up 3.4% of all global steamer blender brand searches, placing Babymoov fifth out of six brands. When we asked both ChatGPT and Google AI Overviews about steamer blender brands, Babymoov appeared in three of the five answers and was the fifth most recommended of the six.

Search and AI answers in September 2026

Babymoov is the fifth most searched of 6 competitors and the fifth most recommended in AI answers.

  1. NutriBulletShare of searches 39%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. Baby BrezzaShare of searches 21%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. Tommee TippeeShare of searches 19.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. Philips AventShare of searches 13.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. BabymoovShare of searches 3.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th

+1 more

Follow Babymoov and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top steamer blender brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Babymoov was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Babymoov is the fifth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Beaba1st
  2. Baby Brezza2nd
  3. NutriBullet3rd
  4. Philips Avent4th
  5. Babymoov5th
  6. Tommee Tippee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • NutriBullet4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Baby Brezza4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Beaba4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Philips Avent3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Babymoov3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tommee Tippee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about steamer blender brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which steamer blender brands compete with Babymoov?

Babymoov against steamer blender brands worldwide, by month

Share of searches by month for NutriBullet, Baby Brezza, Tommee Tippee, Philips Avent, Babymoov, Beaba. The figures are in the table below the chart.

View monthly share of searches table
MonthNutriBulletBaby BrezzaTommee TippeePhilips AventBabymoovBeaba
Oct 202537.6%24.7%17.7%13.3%4.1%2.7%
Nov 202546.5%21.2%15.1%11.4%3.5%2.3%
Dec 202546.6%20.5%15.9%11.4%3.4%2.3%
Jan 202641.4%22.2%17.3%12.4%3.7%3%
Feb 202641.6%22.3%16.9%12.5%3.7%3%
Mar 202639.3%21.1%18.5%13.9%4.3%2.8%
Apr 202640.2%21.6%16.7%14.2%4.3%2.9%
May 202640.2%21.6%16.7%14.2%4.3%2.9%
Jun 202639.7%21.3%18.6%14%3.5%2.9%
Jul 202639.2%21.1%19.6%13.9%3.5%2.8%
Aug 202639.9%20.5%19.9%13.5%3.4%2.8%
Sep 202639%21%19.9%13.8%3.4%2.8%

  1. 1.NutriBullet

    39%

    Held 1st. 560K estimated branded searches, -4.3% vs prior month. Share -0.9 points.

  2. 2.Baby Brezza

    21%

    Held 2nd. 301K estimated branded searches, 0% vs prior month. Share +0.4 points.

  3. 3.Tommee Tippee

    19.9%

    Held 3rd. 286K estimated branded searches, -2.1% vs prior month. Share 0 points.

  4. 4.Philips Avent

    13.8%

    Held 4th. 198K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Babymoov

    3.4%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Beaba

    2.8%

    Held 6th. 40.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare popularity between Babymoov and its closest rivals

Every comparison with Babymoov

5 comparisons

How has branded search demand for Babymoov changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Babymoov worldwide fell from 60.5K to 49.5K.
  • Across the 12 months ending September 2026, Babymoov’s share of searches among steamer blender brands worldwide decreased from 4.1% to 3.4%.

How did search popularity change for steamer blender brands worldwide in September 2026?

4 changes

  1. In September 2026, NutriBullet lost share of searches among steamer blender brands worldwide, from 39.9% to 39%.

  2. Tommee Tippee’s share of searches among steamer blender brands worldwide has gained ground for 3 months in a row, from 18.6% to 19.9% in September 2026.

  3. Estimated monthly branded searches for Baby Brezza worldwide fell 18.2% over 12 measured months, from 368K to 301K in September 2026.

  4. Estimated monthly branded searches for Babymoov worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

How are Babymoov’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Babymoov’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • babymoov

Do you work for Babymoov? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Babymoov your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free