How popular isBaby Jogger in search?
In August 2026, there were an estimated 27.1K branded searches for Baby Jogger worldwide which held steady over the last 11 months. Baby Jogger holds 3.2% estimated Share of Search among pram brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Bugaboo55.9%UPPAbaby39.1%
Baby Jogger3.2%
Mountain Buggy1.8%
Phil & Teds<0.01%
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Which pram brands compete with Baby Jogger?
Share of Search by month for Bugaboo, UPPAbaby, Baby Jogger. The figures are in the table below the chart.
View monthly share of search table
| Month | Bugaboo | UPPAbaby | Baby Jogger | Mountain Buggy | Phil & Teds |
|---|---|---|---|---|---|
| Oct 2025 | 56.8% | 38.1% | 3.3% | 1.8% | 0.01% |
| Nov 2025 | 56.4% | 38.8% | 3.1% | 1.7% | 0.01% |
| Dec 2025 | 57.7% | 36.9% | 3.5% | 1.9% | 0.01% |
| Jan 2026 | 58.3% | 36.3% | 3.2% | 2.2% | 0.01% |
| Feb 2026 | 55.4% | 38.7% | 3.8% | 2.1% | 0.01% |
| Mar 2026 | 58.4% | 36% | 3.9% | 1.7% | 0.01% |
| Apr 2026 | 58.1% | 36.9% | 3.2% | 1.8% | <0.01% |
| May 2026 | 57.2% | 37.9% | 3.2% | 1.7% | 0.01% |
| Jun 2026 | 60.4% | 34.6% | 3.4% | 1.5% | 0.02% |
| Jul 2026 | 58.8% | 36.1% | 3.3% | 1.8% | 0.01% |
| Aug 2026 | 55.9% | 39.1% | 3.2% | 1.8% | <0.01% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.9% | 469K | -3.6% | -2.9 points | |
| 2, held 2nd | 39.1% | 328K | +9.5% | +2.9 points | |
| 3, held 3rd | 3.2% | 27.1K | 0% | 0 points | |
| 4, held 4th | 1.8% | 14.8K | 0% | 0 points | |
| 5, held 5th | <0.01% | 70 | -22.2% | 0 points |
1.
Bugaboo55.9%
Held 1st. 469K estimated branded searches, -3.6% vs prior month. Share -2.9 points.
2.
39.1%
Held 2nd. 328K estimated branded searches, +9.5% vs prior month. Share +2.9 points.
3.2%
Held 3rd. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.
1.8%
Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
<0.01%
Held 5th. 70 estimated branded searches, -22.2% vs prior month. Share 0 points.
Compare search popularity between Baby Jogger and its closest rivals
How has branded search demand for Baby Jogger changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Baby Jogger worldwide held steady at 27.1K.
- Across the 11 months ending August 2026, Baby Jogger’s estimated Share of Search among pram brands worldwide held steady, from 3.3% to 3.2%.
How did search popularity change for pram brands worldwide in August 2026?
3 changes
In August 2026, UPPAbaby gained estimated Share of Search among pram brands worldwide, from 36.1% to 39.1%.
In August 2026, Bugaboo lost estimated Share of Search among pram brands worldwide, from 58.8% to 55.9%.
Estimated monthly branded searches for Phil & Teds worldwide fell 22.2% over 11 measured months, from 90 to 70 in August 2026.
How is Baby Jogger measured?
Brandwave collects information about searches that people make online using Baby Jogger’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- baby jogger
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