Brandwave

How popular isB&Q in search?

In September 2026, there were an estimated 1.2M branded searches for B&Q worldwide which held steady over the last 12 months. B&Q holds 13.8% estimated Share of Search among hardware retailers worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Screwfix46.4%
  2. Toolstation20.8%
  3. Wickes17%
  4. B&Q13.8%
  5. Robert Dyas1.9%
  6. Homebase0.05%
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Where does B&Q compete?

B&Q is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Hardware retailers4th of 613.8%Shown below
Mini hacksaw brands2nd of 626.8%Show ranking

Which hardware retailers compete with B&Q?

B&Q against hardware retailers worldwide, by month

Share of Search by month for Screwfix, Toolstation, Wickes, B&Q. The figures are in the table below the chart.

View monthly share of search table
MonthScrewfixToolstationWickesB&QRobert DyasHomebase
Oct 202552.8%19.3%12.9%12.9%2.1%0.07%
Nov 202552.5%19.2%12.8%12.8%2.6%0.06%
Dec 202549.7%22.2%12.2%12.2%3.7%0.07%
Jan 202652.8%19.3%12.9%12.9%2.1%0.07%
Feb 202647.9%21.5%14.3%14.3%1.9%0.07%
Mar 202649.8%18.2%14.9%14.9%2%0.06%
Apr 202648.2%17.7%14.5%17.7%1.9%0.07%
May 202648%17.6%14.4%17.6%2.4%0.07%
Jun 202651%18.7%12.4%15.3%2.5%0.07%
Jul 202649.6%18.2%14.9%14.9%2.4%0.06%
Aug 202649.6%18.2%14.9%14.9%2.4%0.06%
Sep 202646.4%20.8%17%13.8%1.9%0.05%
  1. 1.Screwfix

    46.4%

    Held 1st. 4.1M estimated branded searches, -18.2% vs prior month. Share -3.2 points.

  2. Held 2nd. 1.8M estimated branded searches, 0% vs prior month. Share +2.6 points.

  3. 3.Wickes

    17%

    Moved from 4th to 3rd. 1.5M estimated branded searches, 0% vs prior month. Share +2.1 points.

  4. 4.B&Q

    13.8%

    Moved from 3rd to 4th. 1.2M estimated branded searches, -18.7% vs prior month. Share -1 points.

  5. Held 5th. 165K estimated branded searches, -32.9% vs prior month. Share -0.6 points.

  6. 6.Homebase

    0.05%

    Held 6th. 4.7K estimated branded searches, -18.5% vs prior month. Share 0 points.

Compare search popularity between B&Q and its closest rivals

How has branded search demand for B&Q changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for B&Q worldwide held steady at 1.2M.
  • Across the 12 months ending September 2026, B&Q’s estimated Share of Search among hardware retailers worldwide increased from 12.9% to 13.8%.
  • Across the 12 months ending September 2026, B&Q’s estimated Share of Search among hardware retailers worldwide peaked at 17.7% in April 2026 and was lowest at 12.2% in December 2025.
  • Across the 12 months ending September 2026, B&Q fell from 3rd to 4th among hardware retailers worldwide.

How did search popularity change for hardware retailers worldwide in September 2026?

  1. In September 2026, Wickes overtook B&Q to rank 3rd among hardware retailers worldwide, with 17% estimated Share of Search.

  2. In September 2026, Toolstation gained estimated Share of Search among hardware retailers worldwide, from 18.2% to 20.8%.

  3. In September 2026, Screwfix lost estimated Share of Search among hardware retailers worldwide, from 49.6% to 46.4%.

  4. In September 2026, B&Q lost estimated Share of Search among hardware retailers worldwide, from 14.9% to 13.8%.

  5. In September 2026, Robert Dyas lost estimated Share of Search among hardware retailers worldwide, from 2.4% to 1.9%.

  6. Estimated monthly branded searches for Homebase worldwide fell 33.3% over 12 measured months, from 7K to 4.7K in September 2026.

How is B&Q measured?

Brandwave collects information about searches that people make online using B&Q’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • b and q

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How the Brand Demand Index is measured

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