Brandwave

How popular isB&Q in search?

In August 2026, there were an estimated 1.5M branded searches for B&Q worldwide which is up 23% over the last 11 months. B&Q holds 14.9% estimated Share of Search among hardware retailers worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Screwfix49.6%
  2. Toolstation18.2%
  3. B&Q14.9%
  4. Wickes14.9%
  5. Robert Dyas2.4%
  6. Homebase0.06%
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Which hardware retailers compete with B&Q?

B&Q against hardware retailers worldwide, by month

Share of Search by month for Screwfix, Toolstation, B&Q, Wickes, Robert Dyas. The figures are in the table below the chart.

View monthly share of search table
MonthScrewfixToolstationB&QWickesRobert DyasHomebase
Oct 202552.8%19.3%12.9%12.9%2.1%0.08%
Nov 202552.5%19.2%12.8%12.8%2.6%0.07%
Dec 202549.7%22.2%12.2%12.2%3.7%0.08%
Jan 202652.8%19.3%12.9%12.9%2.1%0.08%
Feb 202647.9%21.5%14.3%14.3%1.9%0.07%
Mar 202649.8%18.2%14.9%14.9%2%0.06%
Apr 202648.2%17.6%17.6%14.5%1.9%0.07%
May 202648%17.6%17.6%14.4%2.4%0.07%
Jun 202651%18.7%15.3%12.4%2.5%0.08%
Jul 202649.6%18.2%14.9%14.9%2.4%0.06%
Aug 202649.6%18.2%14.9%14.9%2.4%0.06%
Sep 2026——————
  1. 1.Screwfix

    49.6%

    Held 1st. 5M estimated branded searches, 0% vs prior month. Share 0 points.

  2. Held 2nd. 1.8M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.B&Q

    14.9%

    Held 3rd. 1.5M estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Wickes

    14.9%

    Held 4th. 1.5M estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Homebase

    0.06%

    Held 6th. 6.1K estimated branded searches, +1.8% vs prior month. Share 0 points.

Compare search popularity between B&Q and its closest rivals

How has branded search demand for B&Q changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for B&Q worldwide rose from 1.2M to 1.5M.
  • Across the 11 months ending August 2026, B&Q’s estimated Share of Search among hardware retailers worldwide increased from 12.9% to 14.9%.
  • Across the 11 months ending August 2026, B&Q’s estimated Share of Search among hardware retailers worldwide peaked at 17.6% in April 2026 and was lowest at 12.2% in December 2025.

How did search popularity change for hardware retailers worldwide in August 2026?

  1. B&Q’s estimated Share of Search among hardware retailers worldwide has lost ground for 3 months in a row, from 17.6% to 14.9% in August 2026.

  2. Estimated monthly branded searches for Wickes worldwide rose 23% over 11 measured months, from 1.2M to 1.5M in August 2026.

  3. Estimated monthly branded searches for Robert Dyas worldwide rose 22.4% over 11 measured months, from 201K to 246K in August 2026.

  4. Estimated monthly branded searches for Homebase worldwide fell 18.2% over 11 measured months, from 7.5K to 6.1K in August 2026.

How is B&Q measured?

Brandwave collects information about searches that people make online using B&Q’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • b and q

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How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is B&Q your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.