How popular isAvalara in search?
In August 2026, there were an estimated 60.5K branded searches for Avalara worldwide which held steady over the last 11 months. Avalara holds 69.2% estimated Share of Search among tax compliance platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which tax compliance platforms compete with Avalara?
Share of Search by month for Avalara, Quaderno, Taxify, TaxJar. The figures are in the table below the chart.
View monthly share of search table
| Month | Avalara | Quaderno | Taxify | TaxJar | Vertex |
|---|---|---|---|---|---|
| Oct 2025 | 59% | 21.6% | 7.9% | 9.6% | 1.9% |
| Nov 2025 | 64.6% | 19.3% | 5.8% | 8.6% | 1.7% |
| Dec 2025 | 59% | 17.6% | 11.8% | 9.7% | 1.9% |
| Jan 2026 | 67% | 16.4% | 6% | 9% | 1.7% |
| Feb 2026 | 66.3% | 16.2% | 4.8% | 10.9% | 1.8% |
| Mar 2026 | 63.6% | 15.5% | 8.5% | 10.4% | 2% |
| Apr 2026 | 62.4% | 15.3% | 10.2% | 10.2% | 2% |
| May 2026 | 63.8% | 15.6% | 8.5% | 10.4% | 1.7% |
| Jun 2026 | 68.1% | 13.6% | 7.4% | 9.1% | 1.8% |
| Jul 2026 | 69.8% | 11.4% | 7.6% | 9.3% | 1.8% |
| Aug 2026 | 69.2% | 13.8% | 7.6% | 7.6% | 1.8% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.2% | 60.5K | 0% | -0.6 points | |
| 2, held 2nd | 13.8% | 12.1K | +22.2% | +2.4 points | |
| 3, moved from 4th to 3rd | 7.6% | 6.6K | 0% | -0.1 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 7.6% | 6.6K | -18.5% | -1.8 pointsmoved from 3rd to 4th | |
| 5, held 5th | 1.8% | 1.6K | 0% | 0 points |
1.
Avalara69.2%
Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share -0.6 points.
2.
Quaderno13.8%
Held 2nd. 12.1K estimated branded searches, +22.2% vs prior month. Share +2.4 points.
3.
Taxify7.6%
Moved from 4th to 3rd. 6.6K estimated branded searches, 0% vs prior month. Share -0.1 points.
4.
TaxJar7.6%
Moved from 3rd to 4th. 6.6K estimated branded searches, -18.5% vs prior month. Share -1.8 points.
5.
Vertex1.8%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Avalara and its closest rivals
How has branded search demand for Avalara changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Avalara worldwide held steady at 60.5K.
- Across the 11 months ending August 2026, Avalara’s estimated Share of Search among tax compliance platforms worldwide increased from 59% to 69.2%.
- Across the 11 months ending August 2026, Avalara’s estimated Share of Search among tax compliance platforms worldwide peaked at 69.8% in July 2026 and was lowest at 59% in October 2025.
How did search popularity change for tax compliance platforms worldwide in August 2026?
5 changes
In August 2026, Quaderno gained estimated Share of Search among tax compliance platforms worldwide, from 11.4% to 13.8%.
In August 2026, TaxJar lost estimated Share of Search among tax compliance platforms worldwide, from 9.3% to 7.6%.
In August 2026, Avalara lost estimated Share of Search among tax compliance platforms worldwide, from 69.8% to 69.2%.
In August 2026, Taxify rose from 4th to 3rd among tax compliance platforms worldwide.
Estimated monthly branded searches for Vertex worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.
Where does Avalara compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Tax automation platforms | 2nd of 5 | 22.9% | Show ranking |
| Tax compliance platforms | 1st of 5 | 69.2% | Shown above |
How is Avalara measured?
Brandwave collects information about searches that people make online using Avalara’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- avalara
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