How popular isArizona in search?
In September 2026, there were an estimated 60.5K branded searches for Arizona worldwide which is down 18.2% over the last 12 months. Arizona holds 35.6% estimated Share of Search among sweet tea brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which sweet tea brands compete with Arizona?
Share of Search by month for Lipton, Arizona, Pure Leaf. The figures are in the table below the chart.
View monthly share of search table
| Month | Lipton | Arizona | Pure Leaf | Extra |
|---|---|---|---|---|
| Oct 2025 | 45.4% | 37.1% | 16.5% | 0.95% |
| Nov 2025 | 48.7% | 32.6% | 17.7% | 1% |
| Dec 2025 | 49.6% | 33.2% | 16.2% | 1% |
| Jan 2026 | 48.7% | 32.6% | 17.7% | 1% |
| Feb 2026 | 41.3% | 41.3% | 16.5% | 0.89% |
| Mar 2026 | 40.5% | 40.5% | 18% | 1% |
| Apr 2026 | 39.8% | 39.8% | 19.5% | 1% |
| May 2026 | 39.8% | 39.8% | 19.5% | 1% |
| Jun 2026 | 43.7% | 35.7% | 19.4% | 1.1% |
| Jul 2026 | 46.7% | 31.3% | 20.8% | 1.2% |
| Aug 2026 | 43.7% | 35.7% | 19.4% | 1.1% |
| Sep 2026 | 43.6% | 35.6% | 19.4% | 1.4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.6% | 74K | 0% | -0.1 points | |
| 2, held 2nd | 35.6% | 60.5K | 0% | -0.1 points | |
| 3, held 3rd | 19.4% | 32.9K | 0% | -0.1 points | |
| 4, held 4th | 1.4% | 2.4K | +26.3% | +0.3 points |
1.
Lipton43.6%
Held 1st. 74K estimated branded searches, 0% vs prior month. Share -0.1 points.
2.
Arizona35.6%
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -0.1 points.
19.4%
Held 3rd. 32.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
4.
Extra1.4%
Held 4th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.3 points.
Compare search popularity between Arizona and its closest rivals
Every comparison with Arizona
7 comparisons
How has branded search demand for Arizona changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Arizona worldwide fell from 74K to 60.5K.
- Across the 12 months ending September 2026, Arizona’s estimated Share of Search among sweet tea brands worldwide decreased from 37.1% to 35.6%.
- Across the 12 months ending September 2026, Arizona’s estimated Share of Search among sweet tea brands worldwide peaked at 41.3% in February 2026 and was lowest at 31.3% in July 2026.
How did search popularity change for sweet tea brands worldwide in September 2026?
3 changes

Estimated monthly branded searches for Extra worldwide rose 26.3% over 12 measured months, from 1.9K to 2.4K in September 2026.

Estimated monthly branded searches for Arizona worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

Estimated monthly branded searches for Lipton worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.
Where does Arizona compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Iced tea brands | 3rd of 6 | 17.3% | Show ranking |
| Fruit punch brands | 2nd of 3 | 35.1% | Show ranking |
| Sweet tea brands | 2nd of 4 | 35.6% | Shown above |
How is Arizona measured?
Brandwave collects information about searches that people make online using Arizona’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- arizona drink
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