How popular isApple Notes in search?
In August 2026, there were an estimated 74K branded searches for Apple Notes worldwide which held steady over the last 11 months. Apple Notes holds 8.6% estimated Share of Search among note apps worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Notion49.6%
Evernote28.5%Obsidian10.5%
- Apple Notes8.6%
- Bear1.4%
- Roam Research1.4%
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Which note apps compete with Apple Notes?
Share of Search by month for Notion, Evernote, Obsidian, Apple Notes. The figures are in the table below the chart.
View monthly share of search table
| Month | Notion | Evernote | Obsidian | Apple Notes | Bear | Roam Research |
|---|---|---|---|---|---|---|
| Oct 2025 | 47% | 36.6% | 7.4% | 7.4% | 0.66% | 0.99% |
| Nov 2025 | 44% | 39.7% | 6.5% | 8% | 0.71% | 1.1% |
| Dec 2025 | 45% | 36.6% | 7.4% | 9% | 0.8% | 1.2% |
| Jan 2026 | 47.5% | 35.1% | 8.6% | 7.1% | 0.77% | 0.94% |
| Feb 2026 | 50% | 33.3% | 6.7% | 8.2% | 0.9% | 0.9% |
| Mar 2026 | 54.1% | 30.8% | 6.2% | 7.6% | 0.68% | 0.68% |
| Apr 2026 | 53.1% | 31.5% | 6.3% | 7.7% | 0.69% | 0.69% |
| May 2026 | 51% | 33.9% | 5.6% | 8.3% | 0.61% | 0.61% |
| Jun 2026 | 50.9% | 30% | 9% | 7.4% | 1.2% | 1.5% |
| Jul 2026 | 50.9% | 31.9% | 7.9% | 7.9% | 0.7% | 0.7% |
| Aug 2026 | 49.6% | 28.5% | 10.5% | 8.6% | 1.4% | 1.4% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.6% | 428K | +9.2% | -1.3 points | |
| 2, held 2nd | 28.5% | 246K | 0% | -3.4 points | |
| 3, moved from 4th to 3rd | 10.5% | 90.5K | +49.6% | +2.6 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 8.6% | 74K | +22.3% | +0.7 pointsmoved from 3rd to 4th | |
| 5, held 5th | 1.4% | 12.1K | +124.1% | +0.7 points | |
| 6, held 6th | 1.4% | 12.1K | +124.1% | +0.7 points |
1.
Notion49.6%
Held 1st. 428K estimated branded searches, +9.2% vs prior month. Share -1.3 points.
2.
Evernote28.5%
Held 2nd. 246K estimated branded searches, 0% vs prior month. Share -3.4 points.
3.
10.5%
Moved from 4th to 3rd. 90.5K estimated branded searches, +49.6% vs prior month. Share +2.6 points.
8.6%
Moved from 3rd to 4th. 74K estimated branded searches, +22.3% vs prior month. Share +0.7 points.
5.Bear
1.4%
Held 5th. 12.1K estimated branded searches, +124.1% vs prior month. Share +0.7 points.
1.4%
Held 6th. 12.1K estimated branded searches, +124.1% vs prior month. Share +0.7 points.
Compare search popularity between Apple Notes and its closest rivals
How has branded search demand for Apple Notes changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Apple Notes worldwide held steady at 74K.
- Across the 11 months ending August 2026, Apple Notes’ estimated Share of Search among note apps worldwide increased from 7.4% to 8.6%.
- Across the 11 months ending August 2026, Apple Notes’ estimated Share of Search among note apps worldwide peaked at 9% in December 2025 and was lowest at 7.1% in January 2026.
- Across the 11 months ending August 2026, Apple Notes fell from 3rd to 4th among note apps worldwide.
How did search popularity change for note apps worldwide in August 2026?
6 changes
In August 2026, Obsidian overtook Apple Notes to rank 3rd among note apps worldwide, at 10.5%.
In August 2026, Apple Notes gained estimated Share of Search among note apps worldwide, from 7.9% to 8.6%.
In August 2026, Bear gained estimated Share of Search among note apps worldwide, from 0.7% to 1.4%.
In August 2026, Roam Research gained estimated Share of Search among note apps worldwide, from 0.7% to 1.4%.
In August 2026, Evernote lost estimated Share of Search among note apps worldwide, from 31.9% to 28.5%.
In August 2026, Notion lost estimated Share of Search among note apps worldwide, from 50.9% to 49.6%.
How is Apple Notes measured?
Brandwave collects information about searches that people make online using Apple Notes’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- apple notes
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