Brandwave

How popular isADJ in search?

In September 2026, there were an estimated 90.5K branded searches for ADJ worldwide which held steady over the last 12 months. ADJ holds 80.7% estimated Share of Search among smoke machine brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. ADJ80.7%
  2. Chauvet16.1%
  3. Antari3.2%
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Which smoke machine brands compete with ADJ?

ADJ against smoke machine brands worldwide, by month

Share of Search by month for ADJ, Chauvet, Antari. The figures are in the table below the chart.

View monthly share of search table
MonthADJChauvetAntari
Oct 202577.3%19%3.8%
Nov 202576.7%18.8%4.6%
Dec 202576.7%18.8%4.6%
Jan 202676.7%18.8%4.6%
Feb 202676.7%18.8%4.6%
Mar 202675.9%18.6%5.5%
Apr 202676.7%18.8%4.6%
May 202676.7%18.8%4.6%
Jun 202676.7%18.8%4.6%
Jul 202676.7%18.8%4.6%
Aug 202677.3%18.9%3.8%
Sep 202680.7%16.1%3.2%
  1. 1.ADJ

    80.7%

    Held 1st. 90.5K estimated branded searches, +22.3% vs prior month. Share +3.3 points.

  2. 2.Chauvet

    16.1%

    Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share -2.8 points.

  3. 3.Antari

    3.2%

    Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share -0.6 points.

Compare search popularity between ADJ and its closest rivals

How has branded search demand for ADJ changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for ADJ worldwide held steady at 90.5K.
  • Across the 12 months ending September 2026, ADJ’s estimated Share of Search among smoke machine brands worldwide increased from 77.3% to 80.7%.
  • Across the 12 months ending September 2026, ADJ’s estimated Share of Search among smoke machine brands worldwide peaked at 80.7% in September 2026 and was lowest at 75.9% in March 2026.

How did search popularity change for smoke machine brands worldwide in September 2026?

  1. In September 2026, ADJ gained estimated Share of Search among smoke machine brands worldwide, from 77.3% to 80.7%.

  2. In September 2026, Chauvet lost estimated Share of Search among smoke machine brands worldwide, from 18.9% to 16.1%.

  3. In September 2026, Antari lost estimated Share of Search among smoke machine brands worldwide, from 3.8% to 3.2%.

Where does ADJ compete?

ADJ is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Disco lighting brands2nd of 625.1%Show ranking
Stage lighting brands1st of 633.7%Show ranking
Laser projector brands1st of 670.6%Show ranking
Fog machine brands1st of 673.3%Show ranking
Smoke machine brands1st of 380.7%Shown above

How is ADJ measured?

Brandwave collects information about searches that people make online using ADJ’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • adj

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How the Brand Demand Index is measured

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Is ADJ your brand?

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