ADJ vs Solstice:Which is searched more?
In August 2026, Solstice had more branded searches than ADJ among disco lighting brands worldwide. Solstice was estimated to have 165K branded searches compared to ADJ’s 74K, and held a 14% Share of Search versus ADJ’s 6.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, ADJ or Solstice?
Compare the disco lighting brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Solstice, ADJ. The figures are in the table below the chart.
View monthly share of search table
| Month | Solstice | ADJ |
|---|---|---|
| Oct 2025 | 16.2% | 7.3% |
| Nov 2025 | 14.7% | 5.4% |
| Dec 2025 | 32.1% | 4.3% |
| Jan 2026 | 14.7% | 5.4% |
| Feb 2026 | 14% | 6.3% |
| Mar 2026 | 13% | 4.8% |
| Apr 2026 | 14% | 6.3% |
| May 2026 | 16.4% | 6.1% |
| Jun 2026 | 29.6% | 4.9% |
| Jul 2026 | 15.9% | 5.8% |
| Aug 2026 | 14% | 6.3% |
| Sep 2026 | — | — |
How has the ADJ and Solstice comparison changed over the last 12 months?
3 findings
- Solstice was ahead of ADJ in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ADJ’s estimated Share of Search among disco lighting brands worldwide moved from 7.3% to 6.3%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 11 months ending August 2026, Solstice’s estimated Share of Search among disco lighting brands worldwide moved from 16.2% to 14%, and its estimated monthly branded searches moved from 201K to 165K.
How did search popularity change for disco lighting brands worldwide in August 2026?
2 changes
In August 2026, Solstice lost estimated Share of Search among disco lighting brands worldwide, from 15.9% to 14%.
Estimated monthly branded searches for ADJ worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using ADJ’s and Solstice’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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