How popular isSolstice in search?
In August 2026, there were an estimated 165K branded searches for Solstice worldwide which is down 17.9% over the last 11 months. Solstice holds 14% estimated Share of Search among disco lighting brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which disco lighting brands compete with Solstice?
Share of Search by month for Equinox, Kam, Solstice, ADJ. The figures are in the table below the chart.
View monthly share of search table
| Month | Equinox | Kam | Solstice | ADJ | Chauvet | Showtec |
|---|---|---|---|---|---|---|
| Oct 2025 | 54.4% | 19.9% | 16.2% | 7.3% | 1.8% | 0.36% |
| Nov 2025 | 60.2% | 18% | 14.7% | 5.4% | 1.3% | 0.39% |
| Dec 2025 | 48% | 14.3% | 32.1% | 4.3% | 1.1% | 0.26% |
| Jan 2026 | 60.2% | 18% | 14.7% | 5.4% | 1.3% | 0.39% |
| Feb 2026 | 57% | 20.8% | 14% | 6.3% | 1.5% | 0.46% |
| Mar 2026 | 64.7% | 15.9% | 13% | 4.8% | 1.2% | 0.35% |
| Apr 2026 | 57% | 20.8% | 14% | 6.3% | 1.5% | 0.46% |
| May 2026 | 55.1% | 20.1% | 16.4% | 6.1% | 1.5% | 0.81% |
| Jun 2026 | 44.2% | 19.8% | 29.6% | 4.9% | 1.2% | 0.35% |
| Jul 2026 | 52.8% | 23.6% | 15.9% | 5.8% | 1.4% | 0.42% |
| Aug 2026 | 57% | 20.9% | 14% | 6.3% | 1.5% | 0.31% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 57% | 673K | +22.4% | +4.2 points | |
| 2, held 2nd | 20.9% | 246K | 0% | -2.8 points | |
| 3, held 3rd | 14% | 165K | 0% | -1.9 points | |
| 4, held 4th | 6.3% | 74K | +22.3% | +0.5 points | |
| 5, held 5th | 1.5% | 18.1K | +22.3% | +0.1 points | |
| 6, held 6th | 0.31% | 3.6K | -18.2% | -0.1 points |
1.Equinox
57%
Held 1st. 673K estimated branded searches, +22.4% vs prior month. Share +4.2 points.
2.
Kam20.9%
Held 2nd. 246K estimated branded searches, 0% vs prior month. Share -2.8 points.
3.Solstice
14%
Held 3rd. 165K estimated branded searches, 0% vs prior month. Share -1.9 points.
4.
ADJ6.3%
Held 4th. 74K estimated branded searches, +22.3% vs prior month. Share +0.5 points.
5.
Chauvet1.5%
Held 5th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.1 points.
6.
Showtec
0.31%
Held 6th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.1 points.
Compare search popularity between Solstice and its closest rivals
How has branded search demand for Solstice changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Solstice worldwide fell from 201K to 165K.
- Across the 11 months ending August 2026, Solstice’s estimated Share of Search among disco lighting brands worldwide decreased from 16.2% to 14%.
- Across the 11 months ending August 2026, Solstice’s estimated Share of Search among disco lighting brands worldwide peaked at 32.1% in December 2025 and was lowest at 13% in March 2026.
How did search popularity change for disco lighting brands worldwide in August 2026?
6 changes
In August 2026, Equinox gained estimated Share of Search among disco lighting brands worldwide, from 52.8% to 57%.

In August 2026, Kam lost estimated Share of Search among disco lighting brands worldwide, from 23.6% to 20.9%.
In August 2026, Solstice lost estimated Share of Search among disco lighting brands worldwide, from 15.9% to 14%.

Estimated monthly branded searches for Chauvet worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

Estimated monthly branded searches for ADJ worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
Estimated monthly branded searches for Showtec worldwide fell 18.2% over 11 measured months, from 4.4K to 3.6K in August 2026.
How is Solstice measured?
Brandwave collects information about searches that people make online using Solstice’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- solstice
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Is Solstice your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.