Brandwave

Motorola vs Nothing:Which is more popular?

In September 2026, Nothing had more branded searches than Motorola among smartphone brands in Australia. Nothing had about 40,500 branded searches, while Motorola had 4,400. Nothing made up 7% of all smartphone brand searches we track, and Motorola accounted for 0.76%. When we asked ChatGPT and Google AI Overviews about smartphone brands, Motorola and Nothing each appeared in three of the five answers. Nothing was mentioned before Motorola in three out of four answers that named either.

Among smartphone brands in Australia in September 2026

Who do people search for more?

Nothing, about 9 searches for every 1 for Motorola

Nothing 40.5K searchesMotorola 4.4K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Motorola in 3 of 5Nothing in 3 of 5

Who does AI recommend more?

Nothing, named ahead of Motorola in 3 of 4 answers

Nothing first in 3Motorola first in 1

Follow Motorola vs Nothing and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top smartphone brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Motorola was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Nothing was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Nothing was listed before Motorola in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Samsung Galaxy1st
  2. Apple iPhone2nd
  3. Google Pixel3rd
  4. Nothing3rd
  5. Motorola5th
  6. OPPO6th
  7. Xiaomi7th
  8. HONOR–
  9. vivo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Google Pixel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Apple iPhone4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Samsung Galaxy4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nothing3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Motorola3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OPPO2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Xiaomi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • HONOR0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • vivo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about smartphone brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Motorola or Nothing more popular in search?

This chart shows how often people search Google for Motorola and Nothing by name. Each line represents a brand's share of searches for all nine smartphone brands we track, month by month, from searches in Australia.

Motorola and Nothing among smartphone brands in Australia, by month

Share of searches by month for Nothing, Motorola. The figures are in the table below the chart.

View monthly share of searches table
MonthApple iPhoneSamsung GalaxyGoogle PixelNothingOPPOXiaomiHONORMotorolavivo
Oct 202554.3%14.6%11.7%6%10%1.8%0.35%0.78%0.51%
Nov 202552.3%14.3%13.8%7%9.6%1.1%0.42%0.94%0.49%
Dec 202553.6%14.6%11.6%7.2%9.9%0.96%0.51%1.2%0.43%
Jan 202656.9%12.7%10.2%7.7%9.3%1%0.54%1.2%0.45%
Feb 202660%11.2%8.8%8.1%9%0.87%0.48%1.1%0.48%
Mar 202655.4%10.1%9.9%11.2%10.2%0.99%0.52%1.2%0.52%
Apr 202658%10.4%8.5%9.6%9.9%0.84%1%1.3%0.46%
May 202661.1%9.1%8.9%8.2%9.2%0.89%1.1%1.1%0.4%
Jun 202659%8.8%10.4%9.7%8.9%0.86%0.86%1.1%0.38%
Jul 202657.2%10.4%10.3%9.4%8.6%0.84%1.5%1.3%0.37%
Aug 202659.7%9.1%12.7%8%7.3%0.87%1.1%0.87%0.32%
Sep 202663.9%9.4%9.2%7%7%1.4%0.94%0.76%0.33%

How has the Motorola and Nothing comparison changed over the last 12 months?

3 findings
  • Nothing was ahead of Motorola in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Motorola’s share of searches among smartphone brands in Australia moved from 0.78% to 0.76%, and its estimated monthly branded searches moved from 2.9K to 4.4K.
  • Across the 12 months ending September 2026, Nothing’s share of searches among smartphone brands in Australia moved from 6% to 7%, and its estimated monthly branded searches moved from 22.2K to 40.5K.

How did search popularity change for Australia smartphone brands in September 2026?

3 changes
  1. In September 2026, Xiaomi overtook HONOR and Motorola to rank 6th among smartphone brands in Australia, with 1.4% of the searches.

  2. In September 2026, Nothing lost share of searches among smartphone brands in Australia, from 8% to 7%.

  3. Estimated monthly branded searches for Motorola in Australia rose 51.7% over 12 measured months, from 2.9K to 4.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Motorola’s and Nothing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Motorola

1 branded search term

  • motorola phone

Nothing

1 branded search term

  • nothing phone

How the Brand Demand Index is measured

Other head-to-heads among smartphone brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.