Brandwave

Avid Reader vs Dymocks:Which is more popular?

In September 2026, Avid Reader had more branded searches than Dymocks among bookstores in Australia. Avid Reader had about 6,700 branded searches, while Dymocks had 2,400. Avid Reader made up 2.2% of all bookstore searches we track, and Dymocks accounted for 0.8%. When we asked ChatGPT and Google AI Overviews about bookstores, Avid Reader appeared in two of the three answers and Dymocks in one. Avid Reader and Dymocks were each mentioned first in one of the two answers that named either.

Among bookstores in Australia in September 2026

Who do people search for more?

Avid Reader, about 3 searches for every 1 for Dymocks

Avid Reader 6.7K searchesDymocks 2.4K searches

Who does AI mention more?

Avid Reader, mentioned in 2 of 3 answers, Dymocks in 1

Avid Reader in 2 of 3Dymocks in 1 of 3

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Avid Reader first in 1Dymocks first in 1

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Top bookstores in ChatGPT and Google AI Overviews

In three ChatGPT questions, Avid Reader was mentioned in two out of three: in two of the three ChatGPT answers. Dymocks was mentioned in one out of three: in one of the three ChatGPT answers. Avid Reader and Dymocks were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Books Kinokuniya1st
  2. Readings2nd
  3. Dymocks3rd
  4. QBD Books4th
  5. Avid Reader5th
  6. Archives Fine Books6th
  7. Booktopia–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about bookstores

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 19, 2026.

Is Avid Reader or Dymocks more popular in search?

This chart shows how often people search Google for Avid Reader and Dymocks by name. Each line represents a brand's share of searches for all seven bookstores we track, month by month, from searches in Australia.

Avid Reader and Dymocks among bookstores in Australia, by month

Share of searches by month for Avid Reader, Dymocks. The figures are in the table below the chart.

View monthly share of searches table
MonthQBD BooksBooktopiaBooks KinokuniyaAvid ReaderArchives Fine BooksReadingsDymocks
Oct 202545.4%40.5%8.2%2.6%1.6%0.7%1.1%
Nov 202545.5%40.7%8.2%2.6%1.3%0.72%1.1%
Dec 202548.6%35.6%8.7%2.8%1.4%1.4%1.4%
Jan 202647%38.4%7.8%2.9%1.9%1%1%
Feb 202644%39.5%9.7%2.8%1.9%1%1%
Mar 202639.6%43.2%10.6%2.7%1.7%1.1%0.94%
Apr 202643.7%36%13.2%2.9%2.1%1.2%0.95%
May 202642%42%8.5%3.1%2.1%1.1%1.1%
Jun 202640.2%43.8%8.8%3.1%2.1%0.96%0.96%
Jul 202641.2%41.2%10.1%3.1%2.5%1.1%0.9%
Aug 202644.3%39.5%9.7%2.5%1.9%1%1%
Sep 202641.1%36.6%16.5%2.2%1.8%0.97%0.8%

How has the Avid Reader and Dymocks comparison changed over the last 12 months?

3 findings
  • Avid Reader was ahead of Dymocks in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Avid Reader’s share of searches among bookstores in Australia moved from 2.6% to 2.2%, and its estimated monthly branded searches moved from 7K to 6.7K.
  • Across the 12 months ending September 2026, Dymocks’ share of searches among bookstores in Australia moved from 1.1% to 0.8%, and its estimated monthly branded searches moved from 2.9K to 2.4K.

How did search popularity change for Australia bookstores in September 2026?

2 changes

  1. Avid Reader’s share of searches among bookstores in Australia has lost ground for 3 months in a row, from 3.1% to 2.2% in September 2026.

  2. In September 2026, Dymocks fell from 6th to 7th among bookstores in Australia.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Avid Reader’s and Dymocks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Avid Reader

2 branded search terms

  • avid reader
  • avid reader bookshop

Dymocks

1 branded search term

  • dymocks books

How the Brand Demand Index is measured

Other head-to-heads among bookstores

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