Archives Fine Books vs QBD Books:Which is more popular?
In September 2026, QBD Books had more branded searches than Archives Fine Books among bookstores in Australia. QBD Books had about 124,000 branded searches, while Archives Fine Books had 5,400. QBD Books made up 41.1% of all bookstore searches we track, and Archives Fine Books accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about bookstores, Archives Fine Books appeared in two of the three answers and QBD Books in one. Archives Fine Books and QBD Books were each mentioned first in one of the two answers that named either.
Who do people search for more?
QBD Books, about 23 searches for every 1 for Archives Fine Books
Who does AI mention more?
Archives Fine Books, mentioned in 2 of 3 answers, QBD Books in 1
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top bookstores in ChatGPT and Google AI Overviews
In three ChatGPT questions, Archives Fine Books was mentioned in two out of three: in two of the three ChatGPT answers. QBD Books was mentioned in one out of three: in one of the three ChatGPT answers. Archives Fine Books and QBD Books were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Books Kinokuniya3 of 3Named in 3 of 3 ChatGPT answers
Readings3 of 3Named in 3 of 3 ChatGPT answers
Avid Reader2 of 3Named in 2 of 3 ChatGPT answers- Archives Fine Books2 of 3Named in 2 of 3 ChatGPT answers
- QBD Books1 of 3Named in 1 of 3 ChatGPT answers
Dymocks1 of 3Named in 1 of 3 ChatGPT answers
Booktopia0 of 3Named in 0 of 3 ChatGPT answers
See every answer about bookstores
3 answers
Asked ChatGPT
“Which bookstore should I shop at in Australia?”
Asked ChatGPT
“What are the best bookstores in Australia?”
Asked ChatGPT
“What's the best bookstore in Australia for books and gifts?”
Searched Google, AI Overview
“bookstores australia”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“independent bookstores”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 19, 2026.
Is Archives Fine Books or QBD Books more popular in search?
This chart shows how often people search Google for Archives Fine Books and QBD Books by name. Each line represents a brand's share of searches for all seven bookstores we track, month by month, from searches in Australia.
Share of searches by month for QBD Books, Archives Fine Books. The figures are in the table below the chart.
View monthly share of searches table
| Month | QBD Books | Booktopia | Books Kinokuniya | Avid Reader | Archives Fine Books | Readings | Dymocks |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 45.4% | 40.5% | 8.2% | 2.6% | 1.6% | 0.7% | 1.1% |
| Nov 2025 | 45.5% | 40.7% | 8.2% | 2.6% | 1.3% | 0.72% | 1.1% |
| Dec 2025 | 48.6% | 35.6% | 8.7% | 2.8% | 1.4% | 1.4% | 1.4% |
| Jan 2026 | 47% | 38.4% | 7.8% | 2.9% | 1.9% | 1% | 1% |
| Feb 2026 | 44% | 39.5% | 9.7% | 2.8% | 1.9% | 1% | 1% |
| Mar 2026 | 39.6% | 43.2% | 10.6% | 2.7% | 1.7% | 1.1% | 0.94% |
| Apr 2026 | 43.7% | 36% | 13.2% | 2.9% | 2.1% | 1.2% | 0.95% |
| May 2026 | 42% | 42% | 8.5% | 3.1% | 2.1% | 1.1% | 1.1% |
| Jun 2026 | 40.2% | 43.8% | 8.8% | 3.1% | 2.1% | 0.96% | 0.96% |
| Jul 2026 | 41.2% | 41.2% | 10.1% | 3.1% | 2.5% | 1.1% | 0.9% |
| Aug 2026 | 44.3% | 39.5% | 9.7% | 2.5% | 1.9% | 1% | 1% |
| Sep 2026 | 41.1% | 36.6% | 16.5% | 2.2% | 1.8% | 0.97% | 0.8% |
How has the Archives Fine Books and QBD Books comparison changed over the last 12 months?
3 findings
- QBD Books was ahead of Archives Fine Books in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Archives Fine Books’ share of searches among bookstores in Australia moved from 1.6% to 1.8%, and its estimated monthly branded searches moved from 4.4K to 5.4K.
- Across the 12 months ending September 2026, QBD Books’ share of searches among bookstores in Australia moved from 45.4% to 41.1%, and its estimated monthly branded searches held steady at 124K.
How did search popularity change for Australia bookstores in September 2026?
2 changes
In September 2026, QBD Books lost share of searches among bookstores in Australia, from 44.3% to 41.1%.
Estimated monthly branded searches for Archives Fine Books in Australia rose 22.7% over 12 measured months, from 4.4K to 5.4K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Archives Fine Books’ and QBD Books’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Archives Fine Books
1 branded search term
- archives fine books
QBD Books
2 branded search terms
- qbd
- qbd books
Other head-to-heads among bookstores
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