Brands owned byGoogle
The organization behind Google.
Brand competitors
These brands are measured alongside Google’s in the same sets.
A brand of Apple.
1st place in AU Smartphone brands estimated Share of Search at 63.9% in Sep 2026.
A brand of Apple.
1st place in AU Smartwatch and fitness tracker brands estimated Share of Search at 40.5% in Sep 2026.
A brand of Amazon.
1st place in AU Home security camera brands estimated Share of Search at 40% in Sep 2026.
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Is this your company?
Put your own campaigns, spend and outcomes next to each brand's demand line, so you can see which of your marketing lined up with the movements.