Gym chains in Australia:Which are most popular?
In September 2026, Anytime Fitness was the most searched gym chain in Australia, accounting for 52.8% of all searches among the eight chains we track. When we checked with ChatGPT and Google AI Overviews, Jetts showed up in every answer. Anytime Fitness was recommended most often, coming first in two out of four responses.
Anytime FitnessShare of searches 52.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
Revo FitnessShare of searches 14.4%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
Snap FitnessShare of searches 13%Mentioned in 2 of 4 AI answersPlace in AI recommendations 7th
Plus FitnessShare of searches 8.7%Mentioned in 2 of 4 AI answersPlace in AI recommendations 6th
Fitness FirstShare of searches 7.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
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Top gym chains in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Jetts appeared every time. Anytime Fitness was recommended most often, coming first in two out of four answers. Revo Fitness was second, and Jetts was third. F45 Training, which ranked seventh in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Jetts4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Anytime Fitness3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Revo Fitness3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Snap Fitness2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Plus Fitness2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Fitness First2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Goodlife Health Clubs2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
F45 Training0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about gym chains
4 answers
Asked ChatGPT
“Which gym should I join in Australia?”
Asked ChatGPT
“What are the best gym chains in Australia?”
Asked ChatGPT
“What's the cheapest good gym membership in Australia?”
Searched Google, AI Overview
“gym near me”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“gym membership”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.
Which gym chains do people search for most?
This chart shows how often people search Google for each gym chain by name. Each line represents a brand's share of searches for all eight gym chains we track, month by month, from searches in Australia.
Share of searches by month for Anytime Fitness, Revo Fitness, Snap Fitness, Plus Fitness, Fitness First, Jetts. The figures are in the table below the chart.
View monthly share of searches table
| Month | Anytime Fitness | Revo Fitness | Snap Fitness | Plus Fitness | Fitness First | Jetts | F45 Training | Goodlife Health Clubs |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.6% | 14.1% | 12.7% | 8.5% | 8.5% | 2.5% | 1.4% | 0.76% |
| Nov 2025 | 50.5% | 14.1% | 12.4% | 10.2% | 8.3% | 2.5% | 1.4% | 0.74% |
| Dec 2025 | 52.9% | 12.1% | 13% | 8.7% | 8.7% | 2.6% | 1.4% | 0.63% |
| Jan 2026 | 52% | 14.1% | 12.7% | 8.5% | 8.5% | 2.1% | 1.4% | 0.62% |
| Feb 2026 | 51.8% | 14.1% | 12.7% | 8.5% | 8.5% | 2.1% | 1.4% | 0.76% |
| Mar 2026 | 57.8% | 10.8% | 11.6% | 7.8% | 7.8% | 2.3% | 1.3% | 0.69% |
| Apr 2026 | 50.7% | 14.1% | 12.5% | 10.2% | 8.3% | 2% | 1.4% | 0.74% |
| May 2026 | 51.5% | 14.4% | 12.7% | 10.4% | 6.9% | 2.1% | 1.4% | 0.75% |
| Jun 2026 | 52.6% | 14.4% | 12.9% | 8.7% | 7.1% | 2.1% | 1.4% | 0.77% |
| Jul 2026 | 52.9% | 14.4% | 13% | 8.7% | 7.1% | 1.7% | 1.4% | 0.77% |
| Aug 2026 | 50.1% | 14% | 15.1% | 10.1% | 6.7% | 2% | 1.3% | 0.73% |
| Sep 2026 | 52.8% | 14.4% | 13% | 8.7% | 7.1% | 2.1% | 1.2% | 0.77% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.8% | 301K | 0% | +2.7 points | |
| 2, moved from 3rd to 2nd | 14.4% | 82.1K | -2.1% | +0.4 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 13% | 74K | -18.2% | -2.1 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 8.7% | 49.5K | -18.2% | -1.4 points | |
| 5, held 5th | 7.1% | 40.5K | 0% | +0.4 points | |
| 6, held 6th | 2.1% | 12.1K | 0% | +0.1 points | |
| 7, held 7th | 1.2% | 6.6K | -18.5% | -0.2 points | |
| 8, held 8th | 0.77% | 4.4K | 0% | 0 points |
52.8%
Held 1st. 301K estimated branded searches, 0% vs prior month. Share +2.7 points.
14.4%
Moved from 3rd to 2nd. 82.1K estimated branded searches, -2.1% vs prior month. Share +0.4 points.
13%
Moved from 2nd to 3rd. 74K estimated branded searches, -18.2% vs prior month. Share -2.1 points.
8.7%
Held 4th. 49.5K estimated branded searches, -18.2% vs prior month. Share -1.4 points.
7.1%
Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share +0.4 points.
6.
Jetts2.1%
Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share +0.1 points.
1.2%
Held 7th. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.2 points.
0.77%
Held 8th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among gym chains in Australia?
8 brands
In September 2026, Anytime Fitness was the most searched among gym chains in Australia, with an estimated 301K branded searches, 52.8% of all searches for the eight we track. Revo Fitness is in 2nd place, 38.4 percentage points behind at 14.4%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 51.6% → 52.8% | 57.8%Mar 2026 | 50.1%Aug 2026 | 1st | |
| 14.1% → 14.4% | 14.4%Jul 2026 | 10.8%Mar 2026 | 2nd | |
| 12.7% → 13% | 15.1%Aug 2026 | 11.6%Mar 2026 | 3rd | |
| 8.5% → 8.7% | 10.4%May 2026 | 7.8%Mar 2026 | 5th → 4th | |
| 8.5% → 7.1% | 8.7%Dec 2025 | 6.7%Aug 2026 | 4th → 5th | |
| 2.5% → 2.1% | 2.6%Dec 2025 | 1.7%Jul 2026 | 6th | |
| 1.4% → 1.2% | 1.4%Dec 2025 | 1.2%Sep 2026 | 7th | |
| 0.76% → 0.77% | 0.77%Jul 2026 | 0.62%Jan 2026 | 8th |
Each finding as a sentence
- Across the 12 months ending September 2026, Anytime Fitness’ share of searches among gym chains in Australia increased from 51.6% to 52.8%.
- Across the 12 months ending September 2026, Fitness First’s share of searches among gym chains in Australia decreased from 8.5% to 7.1%.
- Across the 12 months ending September 2026, Anytime Fitness’ share of searches among gym chains in Australia peaked at 57.8% in March 2026 and was lowest at 50.1% in August 2026.
- Across the 12 months ending September 2026, Revo Fitness’ share of searches among gym chains in Australia peaked at 14.4% in July 2026 and was lowest at 10.8% in March 2026.
- Across the 12 months ending September 2026, Snap Fitness’ share of searches among gym chains in Australia peaked at 15.1% in August 2026 and was lowest at 11.6% in March 2026.
- Across the 12 months ending September 2026, Plus Fitness’ share of searches among gym chains in Australia peaked at 10.4% in May 2026 and was lowest at 7.8% in March 2026.
- Across the 12 months ending September 2026, Fitness First’s share of searches among gym chains in Australia peaked at 8.7% in December 2025 and was lowest at 6.7% in August 2026.
- Across the 12 months ending September 2026, Plus Fitness rose from 5th to 4th among gym chains in Australia.
- Across the 12 months ending September 2026, Fitness First fell from 4th to 5th among gym chains in Australia.
- Across the 12 months ending September 2026, Revo Fitness, Snap Fitness, Jetts, F45 Training and Goodlife Health Clubs held steady: their share of searches among gym chains in Australia each moved less than 0.5 percentage points.
How did search popularity change for Australia gym chains in September 2026?
8 changes

In September 2026, Anytime Fitness gained share of searches among gym chains in Australia, from 50.1% to 52.8%.

In September 2026, Snap Fitness lost share of searches among gym chains in Australia, from 15.1% to 13%.

In September 2026, Plus Fitness lost share of searches among gym chains in Australia, from 10.1% to 8.7%.

In September 2026, Revo Fitness rose from 3rd to 2nd among gym chains in Australia.

Estimated monthly branded searches for F45 Training in Australia fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

Estimated monthly branded searches for Jetts in Australia fell 33.1% over 12 measured months, from 18.1K to 12.1K in September 2026.

Estimated monthly branded searches for Fitness First in Australia fell 33.1% over 12 measured months, from 60.5K to 40.5K in September 2026.

Estimated monthly branded searches for Goodlife Health Clubs in Australia fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.
How are branded searches counted for gym chains?
9 search terms
Each brand's share of searches among gym chains comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Anytime Fitness
1 branded search term
- anytime fitness
Revo Fitness
2 branded search terms
- revo fitness
- revo gym
Snap Fitness
1 branded search term
- snap fitness
Plus Fitness
1 branded search term
- plus fitness
Fitness First
1 branded search term
- fitness first
Jetts
1 branded search term
- jetts
F45 Training
1 branded search term
- f45
Goodlife Health Clubs
1 branded search term
- goodlife health clubs
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