Electrolux vs Esatto:Which is more popular?
In September 2026, Electrolux and Esatto were level in searches among dishwasher brands in Australia, with an estimated 1.3K branded searches each, at 1.5% of the total each. When we asked ChatGPT and Google AI Overviews about dishwasher brands, neither Electrolux nor Esatto appeared in any of the five answers.
Who do people search for more?
Electrolux and Esatto are searched for about as often as each other.
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top dishwasher brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Electrolux nor Esatto showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Bosch1st
Miele2nd
Westinghouse3rd
LG4th
Haier5th
Fisher & Paykel6th
ASKO–
Smeg–- +2 more
Electrolux–
Esatto–- +2 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Bosch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Miele5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Westinghouse4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Fisher & Paykel2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- LG2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Haier1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ASKO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Smeg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Electrolux0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Esatto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dishwasher brands
5 answers
Asked ChatGPT
“What's the best dishwasher brand in Australia?”
Asked ChatGPT
“Which dishwasher should I buy in Australia?”
Asked ChatGPT
“Which dishwasher is the quietest?”
Searched Google, AI Overview
“best dishwasher”
Searched Google, AI Overview
“dishwasher”
Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.
Is Electrolux or Esatto more popular in search?
This chart shows how often people search Google for Electrolux and Esatto by name. Each line represents a brand's share of searches for all 14 dishwasher brands we track, month by month, from searches in Australia.
Share of searches by month for Electrolux, Esatto. The figures are in the table below the chart.
View monthly share of searches table
| Month | Bosch | Miele | Westinghouse | ASKO | Fisher & Paykel | LG | Smeg | Haier | Beko | Hisense | Electrolux | Esatto | Samsung | Euromaid |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 21.5% | 17.6% | 11.8% | 9.6% | 9.6% | 6.4% | 6.4% | 4.3% | 3.5% | 2.3% | 1.5% | 1.5% | 2.3% | 1.5% |
| Nov 2025 | 22.2% | 18.1% | 12.1% | 8.1% | 9.9% | 8.1% | 5.4% | 4.4% | 2.9% | 2.4% | 1.3% | 1.6% | 2.4% | 1.3% |
| Dec 2025 | 21.6% | 17.7% | 11.8% | 9.7% | 9.7% | 7.9% | 5.3% | 4.3% | 3.5% | 2.9% | 1.2% | 1.6% | 1.9% | 1.2% |
| Jan 2026 | 21.4% | 17.5% | 11.7% | 9.6% | 9.6% | 6.4% | 6.4% | 5.2% | 3.4% | 2.8% | 1.5% | 1.5% | 1.9% | 1.2% |
| Feb 2026 | 23.5% | 19.2% | 10.5% | 8.6% | 8.6% | 7% | 5.7% | 4.7% | 3.8% | 2.1% | 1.7% | 1.7% | 2.1% | 1.1% |
| Mar 2026 | 25.7% | 17.1% | 11.4% | 9.4% | 9.4% | 6.2% | 5.1% | 4.2% | 3.4% | 2.2% | 1.5% | 1.5% | 1.8% | 1.2% |
| Apr 2026 | 22.3% | 18.2% | 12.2% | 8.1% | 10% | 6.7% | 5.4% | 4.4% | 3.6% | 2.3% | 1.6% | 1.6% | 2.3% | 1.2% |
| May 2026 | 24.4% | 19.9% | 10.9% | 8.9% | 8.9% | 5.9% | 4.8% | 4% | 4% | 2.1% | 1.4% | 1.4% | 2.1% | 1.1% |
| Jun 2026 | 26.7% | 17.8% | 11.9% | 9.8% | 8% | 6.5% | 4.3% | 4.3% | 2.9% | 2.4% | 1.3% | 1.3% | 1.9% | 0.99% |
| Jul 2026 | 24.7% | 16.4% | 13.4% | 9% | 9% | 6% | 4.9% | 4.9% | 3.2% | 2.7% | 1.4% | 1.4% | 1.8% | 1.1% |
| Aug 2026 | 25.2% | 16.8% | 11.3% | 9.2% | 9.2% | 6.1% | 6.1% | 4.1% | 3.3% | 2.7% | 1.5% | 1.5% | 1.8% | 1.1% |
| Sep 2026 | 25.8% | 17.2% | 11.5% | 9.4% | 9.4% | 6.3% | 5.1% | 4.2% | 2.8% | 2.8% | 1.5% | 1.5% | 1.5% | 1% |
How has the Electrolux and Esatto comparison changed over the last 12 months?
3 findings
- Electrolux was ahead of Esatto in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Electrolux’s share of searches among dishwasher brands in Australia held steady at 1.5%, and its estimated monthly branded searches held steady at 1.3K.
- Across the 12 months ending September 2026, Esatto’s share of searches among dishwasher brands in Australia held steady at 1.5%, and its estimated monthly branded searches held steady at 1.3K.
How did search popularity change for Australia dishwasher brands in September 2026?
2 changes
In September 2026, Electrolux rose from 12th to 11th among dishwasher brands in Australia.
In September 2026, Esatto rose from 13th to 12th among dishwasher brands in Australia.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Electrolux’s and Esatto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Electrolux
1 branded search term
- electrolux dishwasher
Esatto
1 branded search term
- esatto dishwasher
Other head-to-heads among dishwasher brands
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