Dishwasher brands in Australia:Which are most popular?

Name: Dishwasher brands in Australia: Which are searched most?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Bosch was the most searched dishwasher brand in Australia, accounting for 25.8% of all searches among the 14 brands we track. When we checked with ChatGPT and Google AI Overviews, Bosch and Miele showed up in every answer. Bosch was recommended most often, coming first in two out of five responses.

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Top dishwasher brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Bosch and Miele appeared every time. Bosch was recommended most often, coming first in two out of five answers. Miele was second, and Westinghouse was third. ASKO, which ranked fourth in searches, was not mentioned at all.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Bosch	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Miele	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Westinghouse	Named in 2 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	4 of 5
Fisher & Paykel	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
LG	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Haier	Named in 0 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	1 of 5
ASKO	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Smeg	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Beko	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Hisense	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Electrolux	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Esatto	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Samsung	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Euromaid	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Bosch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Miele5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Westinghouse4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Fisher & Paykel2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LG2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Haier1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ASKO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Smeg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Beko0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hisense0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Electrolux0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Esatto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Samsung0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Euromaid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about dishwasher brands

5 answers

Asked ChatGPT
“What's the best dishwasher brand in Australia?”
1. 1Miele
2. 2Bosch
3. 3Westinghouse
4. 4Fisher & Paykel
Asked ChatGPT
“Which dishwasher should I buy in Australia?”
1. 1Bosch
2. 2Miele
3. 3Westinghouse
Asked ChatGPT
“Which dishwasher is the quietest?”
1. 1LG
2. 2Bosch
3. 3Miele
Searched Google, AI Overview
“best dishwasher”
1. 1Bosch
2. 2Miele
3. 3Westinghouse
Searched Google, AI Overview
“dishwasher”
1. 1Haier
2. 2Westinghouse
3. 3Bosch
4. 4Fisher & Paykel
5. 5LG
6. 6Miele

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Which dishwasher brands do people search for most?

This chart shows how often people search Google for each dishwasher brand by name. Each line represents a brand's share of searches for all 14 dishwasher brands we track, month by month, from searches in Australia.

Share of searches among dishwasher brands in Australia, by month

Month	Bosch	Miele	Westinghouse	ASKO	Fisher & Paykel	LG	Smeg	Haier	Beko	Hisense	Electrolux	Esatto	Samsung	Euromaid
Oct 2025	21.5%	17.6%	11.8%	9.6%	9.6%	6.4%	6.4%	4.3%	3.5%	2.3%	1.5%	1.5%	2.3%	1.5%
Nov 2025	22.2%	18.1%	12.1%	8.1%	9.9%	8.1%	5.4%	4.4%	2.9%	2.4%	1.3%	1.6%	2.4%	1.3%
Dec 2025	21.6%	17.7%	11.8%	9.7%	9.7%	7.9%	5.3%	4.3%	3.5%	2.9%	1.2%	1.6%	1.9%	1.2%
Jan 2026	21.4%	17.5%	11.7%	9.6%	9.6%	6.4%	6.4%	5.2%	3.4%	2.8%	1.5%	1.5%	1.9%	1.2%
Feb 2026	23.5%	19.2%	10.5%	8.6%	8.6%	7%	5.7%	4.7%	3.8%	2.1%	1.7%	1.7%	2.1%	1.1%
Mar 2026	25.7%	17.1%	11.4%	9.4%	9.4%	6.2%	5.1%	4.2%	3.4%	2.2%	1.5%	1.5%	1.8%	1.2%
Apr 2026	22.3%	18.2%	12.2%	8.1%	10%	6.7%	5.4%	4.4%	3.6%	2.3%	1.6%	1.6%	2.3%	1.2%
May 2026	24.4%	19.9%	10.9%	8.9%	8.9%	5.9%	4.8%	4%	4%	2.1%	1.4%	1.4%	2.1%	1.1%
Jun 2026	26.7%	17.8%	11.9%	9.8%	8%	6.5%	4.3%	4.3%	2.9%	2.4%	1.3%	1.3%	1.9%	0.99%
Jul 2026	24.7%	16.4%	13.4%	9%	9%	6%	4.9%	4.9%	3.2%	2.7%	1.4%	1.4%	1.8%	1.1%
Aug 2026	25.2%	16.8%	11.3%	9.2%	9.2%	6.1%	6.1%	4.1%	3.3%	2.7%	1.5%	1.5%	1.8%	1.1%
Sep 2026	25.8%	17.2%	11.5%	9.4%	9.4%	6.3%	5.1%	4.2%	2.8%	2.8%	1.5%	1.5%	1.5%	1%

Rank	Brand	Share of searches	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	Bosch	25.8%	22.2K	0%	+0.6 points
2, held 2nd	Miele	17.2%	14.8K	0%	+0.4 points
3, held 3rd	Westinghouse Electrolux Group	11.5%	9.9K	0%	+0.3 points
4, held 4th	ASKO	9.4%	8.1K	0%	+0.2 points
5, held 5th	Fisher & Paykel	9.4%	8.1K	0%	+0.2 points
6, held 6th	LG	6.3%	5.4K	0%	+0.1 points
7, held 7th	Smeg	5.1%	4.4K	-18.5%	-1 points
8, held 8th	Haier	4.2%	3.6K	0%	+0.1 points
9, held 9th	Beko	2.8%	2.4K	-17.2%	-0.5 points
10, held 10th	Hisense	2.8%	2.4K	0%	+0.1 points
11, moved from 12th to 11th	Electrolux Electrolux Group	1.5%	1.3K	0%	0 pointsmoved from 12th to 11th
12, moved from 13th to 12th	Esatto	1.5%	1.3K	0%	0 pointsmoved from 13th to 12th
13, moved from 11th to 13th	Samsung	1.5%	1.3K	-18.8%	-0.3 pointsmoved from 11th to 13th
14, held 14th	Euromaid	1%	880	-12%	-0.1 points

1.Bosch
25.8%
Held 1st. 22.2K estimated branded searches, 0% vs prior month. Share +0.6 points.
2.Miele
17.2%
Held 2nd. 14.8K estimated branded searches, 0% vs prior month. Share +0.4 points.
3.Westinghouse
11.5%
Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share +0.3 points.
4.ASKO
9.4%
Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share +0.2 points.
5.Fisher & Paykel
9.4%
Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share +0.2 points.
6.LG
6.3%
Held 6th. 5.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
7.Smeg
5.1%
Held 7th. 4.4K estimated branded searches, -18.5% vs prior month. Share -1 points.
8.Haier
4.2%
Held 8th. 3.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
9.Beko
2.8%
Held 9th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.5 points.
10.Hisense
2.8%
Held 10th. 2.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
11.Electrolux
1.5%
Moved from 12th to 11th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
12.Esatto
1.5%
Moved from 13th to 12th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
13.Samsung
1.5%
Moved from 11th to 13th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.3 points.
14.Euromaid
1%
Held 14th. 880 estimated branded searches, -12% vs prior month. Share -0.1 points.

Which brand is most popular in search among dishwasher brands in Australia?

14 brands

In September 2026, Bosch was the most searched among dishwasher brands in Australia, with an estimated 22.2K branded searches, 25.8% of all searches for the 14 we track. Miele is in 2nd place, 8.6 percentage points behind at 17.2%.

Australia dishwasher brands, last 12 months ending September 2026
Brand	Share of searches	Peak	Low	Rank
Bosch	21.5% → 25.8%	26.7%Jun 2026	21.4%Jan 2026	1st
Miele	17.6% → 17.2%	19.9%May 2026	16.4%Jul 2026	2nd
Westinghouse	11.8% → 11.5%	13.4%Jul 2026	10.5%Feb 2026	3rd
ASKO	9.6% → 9.4%	9.8%Jun 2026	8.1%Nov 2025	4th
Fisher & Paykel	9.6% → 9.4%	10%Apr 2026	8%Jun 2026	5th
LG	6.4% → 6.3%	8.1%Nov 2025	5.9%May 2026	6th
Smeg	6.4% → 5.1%	6.4%Oct 2025	4.3%Jun 2026	7th
Haier	4.3% → 4.2%	5.2%Jan 2026	4%May 2026	8th
Beko	3.5% → 2.8%	4%May 2026	2.8%Sep 2026	9th
Hisense	2.3% → 2.8%	2.9%Dec 2025	2.1%Feb 2026	10th
Electrolux	1.5%	1.7%Feb 2026	1.2%Dec 2025	12th → 11th
Esatto	1.5%	1.7%Feb 2026	1.3%Jun 2026	13th → 12th
Samsung	2.3% → 1.5%	2.4%Nov 2025	1.5%Sep 2026	11th → 13th
Euromaid	1.5% → 1%	1.5%Oct 2025	0.99%Jun 2026	14th

Each finding as a sentence

Across the 12 months ending September 2026, Bosch’s share of searches among dishwasher brands in Australia increased from 21.5% to 25.8%.
Across the 12 months ending September 2026, Smeg’s share of searches among dishwasher brands in Australia decreased from 6.4% to 5.1%.
Across the 12 months ending September 2026, Beko’s share of searches among dishwasher brands in Australia decreased from 3.5% to 2.8%.
Across the 12 months ending September 2026, Hisense’s share of searches among dishwasher brands in Australia increased from 2.3% to 2.8%.
Across the 12 months ending September 2026, Samsung’s share of searches among dishwasher brands in Australia decreased from 2.3% to 1.5%.
Across the 12 months ending September 2026, Euromaid’s share of searches among dishwasher brands in Australia decreased from 1.5% to 1%.
Across the 12 months ending September 2026, Bosch’s share of searches among dishwasher brands in Australia peaked at 26.7% in June 2026 and was lowest at 21.4% in January 2026.
Across the 12 months ending September 2026, Miele’s share of searches among dishwasher brands in Australia peaked at 19.9% in May 2026 and was lowest at 16.4% in July 2026.
Across the 12 months ending September 2026, Westinghouse’s share of searches among dishwasher brands in Australia peaked at 13.4% in July 2026 and was lowest at 10.5% in February 2026.
Across the 12 months ending September 2026, ASKO’s share of searches among dishwasher brands in Australia peaked at 9.8% in June 2026 and was lowest at 8.1% in November 2025.
Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among dishwasher brands in Australia peaked at 10% in April 2026 and was lowest at 8% in June 2026.
Across the 12 months ending September 2026, LG’s share of searches among dishwasher brands in Australia peaked at 8.1% in November 2025 and was lowest at 5.9% in May 2026.
Across the 12 months ending September 2026, Smeg’s share of searches among dishwasher brands in Australia peaked at 6.4% in October 2025 and was lowest at 4.3% in June 2026.
Across the 12 months ending September 2026, Haier’s share of searches among dishwasher brands in Australia peaked at 5.2% in January 2026 and was lowest at 4% in May 2026.
Across the 12 months ending September 2026, Beko’s share of searches among dishwasher brands in Australia peaked at 4% in May 2026 and was lowest at 2.8% in September 2026.
Across the 12 months ending September 2026, Electrolux rose from 12th to 11th among dishwasher brands in Australia.
Across the 12 months ending September 2026, Esatto rose from 13th to 12th among dishwasher brands in Australia.
Across the 12 months ending September 2026, Samsung fell from 11th to 13th among dishwasher brands in Australia.
Across the 12 months ending September 2026, Miele, Westinghouse, ASKO, Fisher & Paykel, LG and Haier held steady: their share of searches among dishwasher brands in Australia each moved less than 0.5 percentage points.

How did search popularity change for Australia dishwasher brands in September 2026?

8 changes

In September 2026, Bosch gained share of searches among dishwasher brands in Australia, from 25.2% to 25.8%.
In September 2026, Smeg lost share of searches among dishwasher brands in Australia, from 6.1% to 5.1%.
In September 2026, Beko lost share of searches among dishwasher brands in Australia, from 3.3% to 2.8%.
Fisher & Paykel’s share of searches among dishwasher brands in Australia has gained ground for 3 months in a row, from 8% to 9.4% in September 2026.
In September 2026, Electrolux rose from 12th to 11th among dishwasher brands in Australia.
In September 2026, Esatto rose from 13th to 12th among dishwasher brands in Australia.
In September 2026, Samsung fell from 11th to 13th among dishwasher brands in Australia.
Estimated monthly branded searches for Hisense in Australia rose 26.3% over 12 measured months, from 1.9K to 2.4K in September 2026.

How are branded searches counted for dishwasher brands?

14 search terms

Each brand's share of searches among dishwasher brands comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.