How popular isDi Lorenzo Tiles?
In September 2026, people searched for Di Lorenzo Tiles by name about 2,600 times in Australia, a 10.3% decrease from the previous year. These searches made up 2.2% of all Australia tile retailer searches, placing Di Lorenzo Tiles sixth out of eight retailers. When we asked both ChatGPT and Google AI Overviews about tile retailers, Di Lorenzo Tiles did not appear in any of the answers.
Di Lorenzo Tiles is the sixth most searched of 8 competitors.
Beaumont TilesShare of searches 42.6%Mentioned in 1 of 3 AI answers
National TilesShare of searches 28.5%Mentioned in 2 of 3 AI answers
Tile CloudShare of searches 10.4%Mentioned in 0 of 3 AI answers
BunningsShare of searches 8.5%Mentioned in 0 of 3 AI answers
Di Lorenzo TilesShare of searches 2.2%Mentioned in 0 of 3 AI answers
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Top tile retailers in ChatGPT and Google AI Overviews
In three ChatGPT questions, Di Lorenzo Tiles did not appear in any of the three answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- National Tiles2 of 3Named in 2 of 3 ChatGPT answers
- Beaumont Tiles1 of 3Named in 1 of 3 ChatGPT answers
- Tile Cloud0 of 3Named in 0 of 3 ChatGPT answers
- Bunnings0 of 3Named in 0 of 3 ChatGPT answers
- Amber Tiles0 of 3Named in 0 of 3 ChatGPT answers
- Di Lorenzo Tiles0 of 3Named in 0 of 3 ChatGPT answers
Tiles of Ezra0 of 3Named in 0 of 3 ChatGPT answers
Tile Republic0 of 3Named in 0 of 3 ChatGPT answers
See every answer about tile retailers
3 answers
Asked ChatGPT
“Where's the best place to buy tiles in Australia?”
Asked ChatGPT
“Which tile shop has the best range for a bathroom renovation?”
Asked ChatGPT
“What's a good tile shop near me?”
Searched Google, AI Overview
“tiles near me”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“tile shop near me”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.
Which tile retailers compete with Di Lorenzo Tiles?
Share of searches by month for Beaumont Tiles, National Tiles, Tile Cloud, Bunnings, Amber Tiles, Di Lorenzo Tiles. The figures are in the table below the chart.
View monthly share of searches table
| Month | Beaumont Tiles | National Tiles | Tile Cloud | Bunnings | Amber Tiles | Di Lorenzo Tiles | Tiles of Ezra | Tile Republic |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.4% | 32.3% | 11.8% | 6.5% | 6.5% | 1.9% | 1% | 0.65% |
| Nov 2025 | 38.9% | 31.8% | 14.3% | 6.4% | 5.2% | 1.9% | 1% | 0.57% |
| Dec 2025 | 40.2% | 32.9% | 9.8% | 8% | 5.4% | 1.7% | 1.3% | 0.71% |
| Jan 2026 | 43% | 28.8% | 12.9% | 7% | 4.7% | 1.8% | 1.1% | 0.71% |
| Feb 2026 | 43% | 28.8% | 12.9% | 5.8% | 5.8% | 2.1% | 1.1% | 0.63% |
| Mar 2026 | 42.6% | 28.5% | 12.8% | 7% | 4.7% | 2.4% | 1.3% | 0.7% |
| Apr 2026 | 41.5% | 27.8% | 12.4% | 8.3% | 5.5% | 2.3% | 1.3% | 0.74% |
| May 2026 | 45.3% | 24.8% | 13.6% | 7.4% | 4.9% | 2.1% | 1.2% | 0.66% |
| Jun 2026 | 46% | 25.1% | 13.7% | 6.2% | 5% | 2.1% | 1.2% | 0.67% |
| Jul 2026 | 41.6% | 27.8% | 12.5% | 8.3% | 5.6% | 2.1% | 1.3% | 0.74% |
| Aug 2026 | 43.9% | 29.4% | 10.7% | 7.2% | 4.8% | 1.9% | 1.4% | 0.64% |
| Sep 2026 | 42.6% | 28.5% | 10.4% | 8.5% | 5.7% | 2.2% | 1.4% | 0.76% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.6% | 49.5K | -18.2% | -1.4 points | |
| 2, held 2nd | 28.5% | 33.1K | -18.3% | -1 points | |
| 3, held 3rd | 10.4% | 12.1K | -18.2% | -0.3 points | |
| 4, held 4th | 8.5% | 9.9K | 0% | +1.3 points | |
| 5, held 5th | 5.7% | 6.6K | 0% | +0.9 points | |
| 6, held 6th | 2.2% | 2.6K | 0% | +0.3 points | |
| 7, held 7th | 1.4% | 1.6K | -15.8% | 0 points | |
| 8, held 8th | 0.76% | 880 | 0% | +0.1 points |
42.6%
Held 1st. 49.5K estimated branded searches, -18.2% vs prior month. Share -1.4 points.
28.5%
Held 2nd. 33.1K estimated branded searches, -18.3% vs prior month. Share -1 points.
10.4%
Held 3rd. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.3 points.
4.
Bunnings8.5%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share +1.3 points.
5.7%
Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share +0.9 points.
2.2%
Held 6th. 2.6K estimated branded searches, 0% vs prior month. Share +0.3 points.
1.4%
Held 7th. 1.6K estimated branded searches, -15.8% vs prior month. Share 0 points.
0.76%
Held 8th. 880 estimated branded searches, 0% vs prior month. Share +0.1 points.
Bunnings sells other things too, so only its searches that name this product count here, like “bunnings tiles”.
Compare popularity between Di Lorenzo Tiles and its closest rivals
Every comparison with Di Lorenzo Tiles
7 comparisons
How has branded search demand for Di Lorenzo Tiles changed in Australia over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Di Lorenzo Tiles in Australia fell from 2.9K to 2.6K.
- Across the 12 months ending September 2026, Di Lorenzo Tiles’ share of searches among tile retailers in Australia held steady, from 1.9% to 2.2%.
How did search popularity change for Australia tile retailers in September 2026?
6 changes
In September 2026, Bunnings gained share of searches among tile retailers in Australia, from 7.2% to 8.5%.
In September 2026, Amber Tiles gained share of searches among tile retailers in Australia, from 4.8% to 5.7%.
In September 2026, Beaumont Tiles lost share of searches among tile retailers in Australia, from 43.9% to 42.6%.
In September 2026, National Tiles lost share of searches among tile retailers in Australia, from 29.4% to 28.5%.
Tile Cloud’s share of searches among tile retailers in Australia has lost ground for 3 months in a row, from 13.7% to 10.4% in September 2026.
Estimated monthly branded searches for Tile Republic in Australia fell 12% over 12 measured months, from 1K to 880 in September 2026.
How are Di Lorenzo Tiles’ branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Di Lorenzo Tiles’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- di lorenzo
- di lorenzo tiles
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Is Di Lorenzo Tiles your brand?
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