Life Alert vs Medical Guardian:Which is searched more in the United States?
In September 2026, Life Alert had more branded searches than Medical Guardian among medical alert systems in the United States. Life Alert had about 90,500 branded searches, while Medical Guardian had 27,100. Life Alert made up 65.2% of all medical alert system searches we track, and Medical Guardian accounted for 19.5%.
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Is Life Alert or Medical Guardian more popular in search?
Compare the medical alert devices and services people in the US buy for older relatives. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Life Alert, Medical Guardian. The figures are in the table below the chart.
View monthly share of searches table
| Month | Life Alert | Medical Guardian | Bay Alarm Medical | MobileHelp | Lifeline | LifeStation | Lively | ADT | LifeFone |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.5% | 16.1% | 5.9% | 3.9% | 3.1% | 2.1% | 1.6% | 1.1% | 0.72% |
| Nov 2025 | 63% | 18.9% | 5.6% | 3.7% | 3% | 2% | 1.7% | 1.1% | 0.85% |
| Dec 2025 | 66.5% | 16.3% | 6% | 3.2% | 2.6% | 2.1% | 1.5% | 1.1% | 0.65% |
| Jan 2026 | 65.6% | 16.1% | 5.9% | 3.9% | 2.5% | 2.6% | 1.6% | 1.1% | 0.64% |
| Feb 2026 | 67.6% | 16.6% | 4.9% | 3.3% | 2.6% | 2.2% | 1.3% | 0.94% | 0.54% |
| Mar 2026 | 66.5% | 16.3% | 4.9% | 4% | 2.6% | 2.6% | 1.4% | 1.2% | 0.53% |
| Apr 2026 | 63.2% | 19% | 5.6% | 3.8% | 2.7% | 2.5% | 1.6% | 1.1% | 0.5% |
| May 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.2% | 2.5% | 1.5% | 1.3% | 0.62% |
| Jun 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.5% | 2.5% | 1.6% | 1.1% | 0.51% |
| Jul 2026 | 63.6% | 19.1% | 5.7% | 3.8% | 2.5% | 2.1% | 1.6% | 1.1% | 0.62% |
| Aug 2026 | 66.8% | 16.4% | 6% | 4% | 2.1% | 1.8% | 1.4% | 0.93% | 0.65% |
| Sep 2026 | 65.2% | 19.5% | 5.8% | 2.6% | 2.3% | 1.7% | 1.2% | 0.91% | 0.63% |
How has the Life Alert and Medical Guardian comparison changed over the last 12 months?
3 findings
- Life Alert was ahead of Medical Guardian in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Life Alert’s share of searches among medical alert systems in the United States moved from 65.5% to 65.2%, and its estimated monthly branded searches held steady at 90.5K.
- Across the 12 months ending September 2026, Medical Guardian’s share of searches among medical alert systems in the United States moved from 16.1% to 19.5%, and its estimated monthly branded searches moved from 22.2K to 27.1K.
How did search popularity change for United States medical alert systems in September 2026?
2 changes
In September 2026, Medical Guardian gained share of searches among medical alert systems in the United States, from 16.4% to 19.5%.
In September 2026, Life Alert lost share of searches among medical alert systems in the United States, from 66.8% to 65.2%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Life Alert’s and Medical Guardian’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Life Alert
1 branded search term
- life alert
Medical Guardian
1 branded search term
- medical guardian
Other head-to-heads among medical alert systems
Life Alert vs Bay Alarm Medical: compare search popularity
Life Alert vs MobileHelp: compare search popularity
Life Alert vs Lifeline: compare search popularity- Medical Guardian vs Bay Alarm Medical: compare search popularity
- Medical Guardian vs MobileHelp: compare search popularity
- Medical Guardian vs Lifeline: compare search popularity
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