Brandwave

Pinkberry vs Yogurtland:Which is more popular?

In September 2026, Pinkberry had more branded searches than Yogurtland among frozen yoghurt brands in the United States. Pinkberry had about 135,000 branded searches, while Yogurtland had 22,200. Pinkberry made up 28.4% of all frozen yoghurt brand searches we track, and Yogurtland accounted for 4.7%. When we asked ChatGPT and Google AI Overviews about frozen yoghurt brands, Pinkberry appeared in all four answers and Yogurtland in three. Yogurtland was mentioned before Pinkberry in three out of four answers.

Among frozen yoghurt brands in the United States in September 2026

Who do people search for more?

Pinkberry, about 6 searches for every 1 for Yogurtland

Pinkberry 135K searchesYogurtland 22.2K searches

Who does AI mention more?

Pinkberry, mentioned in every answer we collected

Pinkberry in 4 of 4Yogurtland in 3 of 4

Who does AI recommend more?

Yogurtland, named ahead of Pinkberry in 3 of 4 answers

Yogurtland first in 3Pinkberry first in 1

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Top frozen yoghurt brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Pinkberry appeared in all four answers. Yogurtland was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Yogurtland was listed before Pinkberry in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yasso1st
  2. Yogurtland2nd
  3. Pinkberry3rd
  4. Kemps4th
  5. Blue Bunny5th
  6. Menchie's6th
  7. TCBY7th
  8. Ben & Jerry's8th
  9. Halo Top–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Pinkberry4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Menchie's3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Yasso3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Yogurtland3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • TCBY2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Kemps2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Blue Bunny2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ben & Jerry's1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Halo Top0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about frozen yoghurt brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 19, 2026.

Is Pinkberry or Yogurtland more popular in search?

This chart shows how often people search Google for Pinkberry and Yogurtland by name. Each line represents a brand's share of searches for all nine frozen yoghurt brands we track, month by month, from searches in United States.

Pinkberry and Yogurtland among frozen yoghurt brands in the United States, by month

Share of searches by month for Pinkberry, Yogurtland. The figures are in the table below the chart.

View monthly share of searches table
MonthMenchie'sPinkberryTCBYYassoHalo TopYogurtlandKempsBen & Jerry'sBlue Bunny
Oct 202536.7%30%16.5%4.9%6%4.9%0.36%0.42%0.11%
Nov 202536.8%30%16.5%4.9%6.1%4.9%0.27%0.44%0.09%
Dec 202541.6%27.7%15.2%4.6%4.6%5.6%0.25%0.41%0.1%
Jan 202637%30.2%13.6%6.1%7.4%5%0.29%0.36%0.11%
Feb 202652.3%19.1%12.9%4.7%5.8%4.7%0.23%0.28%0.07%
Mar 202640.5%27.2%14.9%6.7%5.5%4.5%0.26%0.4%0.1%
Apr 202634%27.9%15.3%10.2%6.9%4.6%0.27%0.61%0.1%
May 202636.4%24.4%20%8.9%4.9%4.9%0.24%0.28%0.07%
Jun 202635.7%29.2%16%8.8%5.9%3.9%0.28%0.19%0.09%
Jul 202638.6%25.9%17.3%7.8%6.4%3.5%0.38%0.09%0.16%
Aug 202632.8%32.8%14.8%8.1%6.6%4.4%0.31%0.1%0.14%
Sep 202634.7%28.4%19%7%5.7%4.7%0.34%0.1%0.1%

How has the Pinkberry and Yogurtland comparison changed over the last 12 months?

3 findings

How did search popularity change for United States frozen yoghurt brands in September 2026?

1 change
  1. In September 2026, Pinkberry lost share of searches among frozen yoghurt brands in the United States, from 32.8% to 28.4%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Pinkberry’s and Yogurtland’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pinkberry

1 branded search term

  • pinkberry

Yogurtland

2 branded search terms

  • yogurt land
  • yogurtland

How the Brand Demand Index is measured

Other head-to-heads among frozen yoghurt brands

Creator with pink hair and a pink jacket

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