Brandwave

LongHorn Steakhouse vs Ruth's Chris Steak House:Which is searched more in the United States?

In September 2026, LongHorn Steakhouse had more branded searches than Ruth's Chris Steak House among steakhouse chains in the United States. LongHorn Steakhouse had about 2.7 million branded searches, while Ruth's Chris Steak House had 368,000. LongHorn Steakhouse made up 19.4% of all steakhouse chain searches we track, and Ruth's Chris Steak House accounted for 2.6%.

Share of searches among steakhouse chains in the United States in September 2026Is LongHorn Steakhouse or Ruth's Chris Steak House more popular in search?
LongHorn Steakhouse19.4%2.7M searches
vs
Ruth's Chris Steak House2.6%368K searches

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Is LongHorn Steakhouse or Ruth's Chris Steak House more popular in search?

Compare the steakhouse chains people in the US eat at. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

LongHorn Steakhouse and Ruth's Chris Steak House among steakhouse chains in the United States, by month

Share of searches by month for LongHorn Steakhouse, Ruth's Chris Steak House. The figures are in the table below the chart.

View monthly share of searches table
MonthTexas RoadhouseLongHorn SteakhouseOutback SteakhouseThe Capital GrilleSaltgrass Steak HouseRuth's Chris Steak HouseLogan's Roadhouse
Oct 202554.6%20%13.4%4.2%2.7%3.3%1.8%
Nov 202557.7%17.4%14.2%3.9%2.3%2.9%1.6%
Dec 202557.2%17.3%14.1%4.2%2.8%2.8%1.6%
Jan 202657.9%17.5%14.3%3.5%2.3%2.9%1.6%
Feb 202654.8%20.2%13.5%3.7%2.7%3.3%1.8%
Mar 202656%20.6%13.8%3.1%2.3%2.3%1.9%
Apr 202655.2%20.2%13.5%3.7%2.7%2.7%1.8%
May 202655.5%20.5%13.7%3.5%2.8%2.3%1.8%
Jun 202653.8%19.7%16.1%3.4%2.6%2.2%2.2%
Jul 202655.6%20.4%13.6%3.2%2.7%2.2%2.2%
Aug 202653.6%19.6%16.1%3.3%2.6%2.6%2.2%
Sep 202653%19.4%15.9%3.8%3.2%2.6%2.1%

How has the LongHorn Steakhouse and Ruth's Chris Steak House comparison changed over the last 12 months?

3 findings

How did search popularity change for United States steakhouse chains in September 2026?

3 changes

  1. In September 2026, Saltgrass Steak House overtook Ruth's Chris Steak House to rank 5th among steakhouse chains in the United States, with 3.2% of the searches.

  2. Estimated monthly branded searches for Ruth's Chris Steak House in the United States fell 33.1% over 12 measured months, from 550K to 368K in September 2026.

  3. Estimated monthly branded searches for LongHorn Steakhouse in the United States fell 18.2% over 12 measured months, from 3.4M to 2.7M in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using LongHorn Steakhouse’s and Ruth's Chris Steak House’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

LongHorn Steakhouse

1 branded search term

  • longhorn steakhouse

Ruth's Chris Steak House

1 branded search term

  • ruth's chris

How the Brand Demand Index is measured

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