Discover vs myAutoloan:Which is more popular?
In September 2026, Discover had more branded searches than myAutoloan among auto loan brands in the United States. Discover had about 669,000 branded searches, while myAutoloan had 1,300. Discover made up 4.7% of all auto loan brand searches we track, and myAutoloan accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about auto loan brands, myAutoloan appeared in two of the five answers and Discover in none.
Who do people search for more?
Discover, about 515 searches for every 1 for myAutoloan
Who does AI mention more?
myAutoloan, mentioned in 2 of 5 answers, Discover in 0
Who does AI recommend more?
myAutoloan, the only one of the two named
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Top auto loan brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, myAutoloan was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Discover did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Capital One4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
PenFed Credit Union4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Navy Federal Credit Union4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bank of America2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- myAutoloan2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Carvana0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Discover0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LightStream0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about auto loan brands
5 answers
Asked ChatGPT
“Which auto loan brand should I use in the US?”
Asked ChatGPT
“What are the best auto loan brands in the US?”
Asked ChatGPT
“What's the best auto loan brand in the US for a used car?”
Searched Google, AI Overview
“auto loan rates”
Searched Google, AI Overview
“car loan rates”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 19, 2026.
Is Discover or myAutoloan more popular in search?
This chart shows how often people search Google for Discover and myAutoloan by name. Each line represents a brand's share of searches for all eight auto loan brands we track, month by month, from searches in United States.
Share of searches by month for Discover, myAutoloan. The figures are in the table below the chart.
View monthly share of searches table
| Month | Capital One | Carvana | Discover | PenFed Credit Union | LightStream | Navy Federal Credit Union | Bank of America | myAutoloan |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.7% | 24.1% | 7.2% | 1.8% | 0.79% | 0.32% | 0.16% | <0.01% |
| Nov 2025 | 68.9% | 20.7% | 7.5% | 1.6% | 0.83% | 0.32% | 0.17% | <0.01% |
| Dec 2025 | 65.8% | 24.1% | 7.2% | 1.5% | 0.79% | 0.42% | 0.19% | <0.01% |
| Jan 2026 | 65.4% | 24% | 7.2% | 1.9% | 0.79% | 0.51% | 0.29% | <0.01% |
| Feb 2026 | 65.7% | 24.1% | 7.2% | 1.6% | 0.79% | 0.44% | 0.19% | <0.01% |
| Mar 2026 | 61.6% | 27.6% | 7.6% | 1.8% | 0.74% | 0.49% | 0.27% | <0.01% |
| Apr 2026 | 61.7% | 27.6% | 7.6% | 1.8% | 0.74% | 0.46% | 0.22% | <0.01% |
| May 2026 | 61.8% | 27.7% | 7.6% | 1.4% | 0.74% | 0.42% | 0.33% | <0.01% |
| Jun 2026 | 65.6% | 24.1% | 7.2% | 1.5% | 0.79% | 0.51% | 0.29% | <0.01% |
| Jul 2026 | 62.1% | 27.8% | 6.8% | 1.7% | 0.75% | 0.49% | 0.41% | <0.01% |
| Aug 2026 | 62.9% | 28.1% | 5.6% | 1.8% | 0.76% | 0.41% | 0.42% | <0.01% |
| Sep 2026 | 64% | 28.6% | 4.7% | 1.5% | 0.63% | 0.3% | 0.23% | <0.01% |
How has the Discover and myAutoloan comparison changed over the last 12 months?
3 findings
- Discover was ahead of myAutoloan in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Discover’s share of searches among auto loan brands in the United States moved from 7.2% to 4.7%, and its estimated monthly branded searches moved from 1M to 669K.
- Across the 12 months ending September 2026, myAutoloan’s share of searches among auto loan brands in the United States held steady at <0.01%, and its estimated monthly branded searches moved from 880 to 1.3K.
How did search popularity change for United States auto loan brands in September 2026?
2 changes
In September 2026, Discover lost share of searches among auto loan brands in the United States, from 5.6% to 4.7%.
Estimated monthly branded searches for myAutoloan in the United States rose 47.7% over 12 measured months, from 880 to 1.3K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Discover’s and myAutoloan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Discover
2 branded search terms
- discover card
- discover credit card
myAutoloan
2 branded search terms
- my auto loan
- myautoloan
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